Moomoo SG vs UOB Kay Hian (UTRADE): Which Broker Fits You Better in Singapore?
Key Takeaways
Feature | UOB Kay Hian | |
Fees & Charges | US: 0* Commission +$0.99/order | US: 0.12%–0.30% (min. USD 13–20) |
Markets & Products | US, SG, HK, China · ETFs, options, fixed income, crypto — all in one account | SG, US, major Asian markets · Limited crypto · No DPT licence |
Market Data & Insights | Free real-time Level 2 (US/SG/HK) | US/HK delayed 15 min |
Local Support | 4 walk-in stores (Bugis, Somerset, JEM, Parkway Parade) | UE Square HQ — by appointment only |
CDP & Transfer | Dual model · Digital in-app transfer · Transfer-in fees covered | Dual model · Foreign equities under UOBKH custody · Paper forms required |
Regulation | MAS CMS101000 + MPI PS20200617 · Crypto-compliant | MAS CMS + Exempt FA · No DPT licence |
Platform, Tools & Community | Intuitive unified dashboard · 50+ indicators · Options analytics · Paper trading · Moomoo Academy + community feed | Full-service advisory model — tools secondary to relationship-driven guidance |
Welcome Rewards | Up to S$2,000* (2026.8.5–10.31) | No welcome gift for new clients as of Aug 7, 2026 |
Comparison data accurate as of 18 September 2026.
Two Ways to Trade: Moomoo Singapore vs UOB Kay Hian (UTRADE)
1. What is Moomoo Singapore?
Moomoo Financial Singapore Pte. Ltd. is regulated by the Monetary Authority of Singapore (MAS), holding both a Capital Markets Services (CMS) Licence (CMS101000) and a Major Payment Institution (MPI) Licence (PS20200617). Since launching locally in 2021, moomoo has redefined retail investing across Singapore through deep analytical accessibility, native AI tooling, and transparent fee schedules. With over 31 million users globally, the platform blends powerful mobile and desktop environments with physical investor experience centers across the island.
2. What is UOB Kay Hian (UTRADE)?
UOB Kay Hian is a Singapore-listed brokerage with a history spanning more than 100 years. Its retail clients can access trading services through its UTRADE platform, while clients may also trade through Trading Representatives (remisiers). The firm provides access to multiple markets and a range of investment and trading services.
Comparison 1: Local Market Presence & Client Support
Personal service models remains a differentiator:
Service Feature | Moomoo SG | UOB Kay Hian (UTRADE) |
Physical Touchpoints | 4 Walk-in Experience Stores (Bugis, 313@Somerset, JEM, parkway parade ) | 1 Corporate Headquarters (UE Square; by appointment only) |
In-Person / Human Support | Customer service and in-store support | Assigned Trading Representative (remisier) and Client Services support |
Customer Service Hours | 24 hours on trading days; 9:30 AM–9:30 PM on non-trading days | Mon–Fri 8:30 AM–5:30 PM; dedicated US Night Desk |
Contact Channels | In-app live chat & dedicated hotline (+65 6321 8888) | Client Services hotline, email and Trading Representative |
Moomoo SG: Promotes physical experience hubs paired with in-app real-time customer support. Walk-in outlets are available, alongside round-the-clock support throughout trading days.
UOB Kay Hian: Delivers core services via one-to-one trading representatives (remisiers). In-person consultations are offered by appointment at its UE Square head office, supplemented by a dedicated night desk for US market trading.
Important note: UOB Kay Hian and UOB are separate entities. UOB's retail bank branches are not UOB Kay Hian (UTRADE) brokerage service locations.
Comparison 2: Trading Fees Across Global Markets
Over time, transaction fees, minimum charges and recurring custody fees can affect overall investment costs. Below is a comparison of how both brokers structure their fees across key asset classes.
1. US Stocks & ETFs Fee
Moomoo SG and UOB Kay Hian apply different fee structures for US stocks and ETFs:
Fee Type | Moomoo SG | UOB Kay Hian |
Commission | 0* | 0.30% (min USD 20) —(Cash Account) |
Platform/Fixed Fee | USD 0.99/order | $0 |
Minimum Total Cost Per Order | USD 0.99 | USD 20 (Cash Account) |
Brokerage | Moomoo SG | UOB Kay Hian |
Brokerage commission and platform fee | USD 0.99 | USD 66.0 (Cash/Margin) |
*0 Commission applies to eligible Moomoo SG users only. T&Cs and other fees apply.
Note: Figures above include only the brokerage commission and/or platform/fixed fees stated in the table. Other applicable fees and charges, including regulatory fees, GST and custody-related charges, are excluded.
2. Singapore Stocks & ETFs Fee
Singapore stocks are commonly held by local investors. While both brokers provide access to SGX-listed securities, their fee structures differ:
Fee Type | Moomoo SG | UOB Kay Hian |
Commission (Online) | S$0.00 (New users with 1 year commission free) | Cash/Margin: |
Platform Fee | 0.03% * transaction amount, min S$0.99/order | / |
Minimum Total Cost Per Order | S$0.99 | S$25 (Cash/Margin) |
Note on SGX Statutory Costs: Both platforms pass through the mandatory CDP clearing fee (0.0325%) and SGX trading access fee (0.0075%), totaling 0.04%. However, holding SGX shares in a UOBKH depository sub-account may incur a S$15 per annum sub-account maintenance fee for the first S$5 million of holdings, subject to a minimum charge of S$2 per sub-account per quarter. This fee does not apply to Moomoo SG SG holdings.
Trading Cost Comparison | ||||
DBS Group Holdings (D05.SG) · Assumed share price: S$77.00 · All figures in SGD | ||||
Cost per Trade (including SGX trading and clearing fee, excl. 9% GST) | ||||
Trade Size | Transaction | Moomoo SG | UOB Kay Hian | UOB Kay Hian |
100 shares | S$7,700 | S$7.70 | S$28.08 | S$13.08 |
1,000 shares | S$77,000 | S$77.00 | S$200.20 | S$123.20 |
10,000 shares | S$770,000 | S$770.00 | S$1,848.00 | S$1,232.00 |
20,000 shares | S$1,540,000 | S$1,540.00 | S$3,696.00 | S$2,464.00 |
Figures exclude GST. GST at the prevailing rate may apply to commissions and other applicable charges in accordance with each broker's prevailing fee schedule and the client's tax status.
3. Hong Kong Stock Fee Breakdown
For investors trading Hong Kong-listed securities, transaction costs may vary depending on factors such as trade size and the applicable fee structure. Moomoo SG and UOB Kay Hian apply different commission, platform fee and minimum charge structures. Eligible new Moomoo SG users may also receive commission-free trading for the first 30 days, subject to applicable T&Cs.
Hong Kong Stocks & ETFs — Fee Comparison | ||||
Moomoo SG vs UOB Kay Hian · Standard rates, excl. 9% GST | ||||
Part 1 — Broker Fees (differ between platforms) | ||||
Fee Type | Charged by | Moomoo SG | UOB Kay Hian | UOB Kay Hian |
Commission | Broker | $0* (Commission-free for new users in the first 30 days) | ≤HKD250,000: 0.25% | 0.12% flat rate |
Minimum Commission | Broker | HK$3 | HK$100 | HK$75 |
Platform Fee | Broker | HK$15 / order | — | — |
In-House Custody Fee | Broker | — | SGD 2.00 | SGD 2.00 |
Part 2 — Pass-Through / Regulatory Fees (Applicable Hong Kong Statutory/Regulatory Rates) | ||||
Fee Type | Charged by | Moomoo SG | UOB Kay Hian | UOB Kay Hian |
Clearing Fee | HKEX | 0.00% | ||
Trading Fee | HKEX | 0.00565% | ||
SFC Transaction Levy | HK SFC | 0.0027% | ||
FRC / AFRC Transaction Levy | HK FRC | 0.00% | ||
Stamp Duty | HK Government | 0.10%, rounded up to | ||
Trading Tariff | HKEX | Cancelled from | ||
GST | SG Govt | 9% on all applicable fees | ||
1. Clearing/Settlement Fee: revised to 0.0042% effective 30 June 2025 (HKEX circular), with removal of minimum and maximum charges.
2. GST (9%) is levied by the Singapore government on all applicable fees effective 1 January 2024, applicable to Singapore tax residents.
3. Moomoo SG commission: standard rate is 0.03% (min HK$3). A 30-day zero-commission offer applies to new and eligible users only. T&Cs apply.
Comparison 3: CDP Integration & Securities Transfer
For Singapore investors, how shares are held—whether directly in their personal Central Depository (CDP) account or through a broker’s custody arrangement—may be an important consideration. Moomoo SG and UOB Kay Hian offer different custody arrangements, with differences in areas such as share transfers and applicable custody-related fees.
Dimension | Moomoo SG | UOB Kay Hian (UTRADE) |
Holding model | • Dual Model: Broker custody or direct CDP linkage. | • Dual Model: Broker custody or direct CDP linkage. |
Transfer in | • Fee & Channel: Free in-app transfer for SG, US, and HK markets; Moomoo covers any transfer in fees charged by CDP. | • SG Shares (from CDP): Dedicated "CDP-to-UOBKH Mass Transfer" form via email (ctransfer@uobkayhian.com); completely free. |
Transfer-in reward | •Active Promotion: CDP Transfer-in Reward Boost (26 Jun – 31 Dec 2026). Rewards: Tiered cash coupons by transfer value + lucky draw (top prize up to S$2,000) + up to S$200 broker fee subsidy. | • Unit Trusts transfers in: S$20 per S$10,000 transferred (capped at S$200, through 31 Dec 2026). |
Transfer stock out | • Channel: Not supported in-app; requests handled via email (clientservice@sg.moomoo.com). |
|
Custody fees | •Equities: No per-counter custody fees for SG, US, or HK stocks. No Moomoo-charged corporate action fees on SG stocks; third-party/exchange charges may be passed on. | • SGX Shares (UOBKH Custody): S$15/quarter on first S$0–S$5m (min. S$2/quarter per sub-account, non-waivable); tiered above S$5m. |
Note:
1. Under a direct CDP holding arrangement, SGX-listed securities are held in the investor's own CDP Direct Securities Account. Under a custodian arrangement, securities are held through the broker or its custodian on the investor's behalf, but investor's still retain ownership of the securities. Different transfer, custody and other applicable fees may apply depending on the broker and holding arrangement.
2. Moomoo SG currently does not charge for stock transfers into Moomoo SG. Transfer-out fees are S$100 per SG stock per transfer, US$150 per US stock per transfer and HK$500 per HK stock per transfer, excluding applicable CDP and other charges. Please refer to each broker's prevailing fee schedule for the latest fees, promotions and applicable T&Cs.
Comparison 4: Core Trading Tools for Advanced Investors
Moomoo SG and UOB Kay Hian offer different approaches to supporting investors. UOB Kay Hian provides access to Trading Representatives (remisiers), alongside its online trading tools and platforms, which may suit investors who value access to a dedicated representative.
Moomoo SG provides a digital-first trading platform designed primarily for self-directed investors, with a range of in-app market data, Moomoo AI, analytical and trading tools.
1. AI Capabilities:
Moomoo AI is built directly into the core application; Moomoo AI provides full cross-platform access across both mobile and desktop platforms. Investors can interactively query financial statements, evaluate earnings transcripts, and parse breaking macroeconomic news in real time from a single interface.
Utilizes dual analytical modes—"Flash" for immediate summary retrieval and "Reason" for step-by-step logic expansion. In complex research tasks (such as historical multi-year revenue breakdowns), Moomoo AI provides structured data tables, transparent reasoning tracks, and clickable underlying citations linking directly to regulatory SEC filings or market earnings releases.

2. Real-Time Data at Your Fingertips:
Moomoo SG provides real-time market data and integrated trading tools within its platform. Eligible users can access complimentary Level 2 US market data with up to 60 levels of bid and ask prices, as well as real-time options-chain data. Moomoo SG also currently provides complimentary access to Level 2 SG market data (for new users until 31 December 2026 only), subject to applicable eligibility requirements and T&Cs.
Read More: Level 2 Market Data: How Advanced Traders Can Identify Value
3. An Intuitive "All-in-One" UI:
Designed for clarity and precision, the mobile-first interface allows investors to execute trades, access pro-level screener tools, and manage diverse asset classes seamlessly with just a few taps. Moomoo Desktop: Features a fully modular, multi-monitor trading dashboard where users can aggregate watchlists, real-time options chains, multi-timeframe charts, capital flow monitors, and account details onto a single consolidated screen. The workspace supports drag-and-drop widget arrangement, free-floating window layouts, and customizable multi-tab templates that can be saved and synchronized seamlessly across devices.
Customize Your Exclusive Multi-Chart Workspace on Moomoo Desktop.
4. Options Analytics & Research Hub Layout
Moomoo App Built around an intuitive, data-visualized ecosystem, Moomoo aggregates essential derivative tools—including dynamic option chains, automated strategy builders, and deep quantitative metrics—into a cohesive mobile workspace. The Options Analysis tab consolidates institutional-grade datasets onto a single, continuously scrollable page. Users can evaluate critical indicators such as Volume/Open Interest (OI) Trade Stats, Volatility Smiles, Probability Distributions, and OI by Strike Price with zero menu-hopping or fragmented window pop-ups.
Everything essential for comprehensive derivative research, unified within a single mobile screen on moomoo.

5. Usability of Professional Trading Tools
Moomoo Singapore integrates professional-grade tools directly into its primary interface across both mobile and desktop. Its architecture focuses on reducing operational friction within critical workflows. Advanced analytical tools—such as real-time capital flow monitoring, multi-layer depth of market (Level 2 data), institutional holdings tracking, and real-time sentiment analysis—are natively embedded within consolidated, interactive dashboards.
Conclusion: Which Platform Suits Your Needs
Moomoo SG and UOB Kay Hian offer different service models and features that may appeal to different investor preferences.
Choose Moomoo SG if you prefer a digital-first, self-directed investing experience, with competitive fees, integrated trading and analytical tools, access to global markets, complimentary market data features, and both digital and physical customer support.
Choose UOB Kay Hian (UTRADE) if you prefer a more relationship-based investing experience, with access to a dedicated Trading Representative (remisier) who can provide assistance with order execution and market-related enquiries, alongside UTRADE’s digital trading services.
This comparison is provided for informational purposes only and does not constitute financial advice, an offer, or a solicitation to buy or sell any financial instrument. All information is based on platform data as of 18 September 2026 and is subject to change without notice. Margin trading involves significant risk and is not suitable for all investors. Market data fees and interest rates are subject to the terms and conditions of the respective platforms. Past performance does not guarantee future results.
This presentation is for informational and educational use only and is not a recommendation or endorsement of any particular investment or investment strategy. Investment information provided in this content is general in nature, strictly for illustrative purposes, and may not be appropriate for all investors. Read more






