The Company, the largest exporter of white feather broilers in China and a leading chicken food retailer, was established as a joint stock limited company in China on 17 December 2010 and listed on the main board of the Stock Exchange on 16 July 2020 (stock code: 9977).
The Group is mainly located in Shandong, China, mainly using white feather broilers to produce and sell deeply processed chicken products and raw chicken products. The main products include (I) deeply processed chicken products; (ii) raw chicken products; (iii) chicken seedlings; and (iv) others. Apart from its leading position in the domestic market in China, the Group also has a mature and growing export business to supply a wide range of quality chicken products to overseas customers in Japan, Malaysia, the European Union, the Middle East, the United Kingdom, Korea, Mongolia and Singapore. The Group's white feather chicken products are certified halal by Islamic slaughtering ceremony.
The Group adopts an integrated "farm-to-table" model, which enables the Group to control every stage of the poultry life cycle, thereby effectively managing the quality and cost of the entire process from broiler farming to the distribution and sale of chicken products.
CEO： Zhiguang Liu
Market： Hong Kong motherboard
Listing Date： 07/16/2020