The tech-heavy Nasdaq has rebounded higher since the end of March and seems to have emerged from the haze of rising US bond yields and inflation expectations.

At the same time, Wall Street investment banks have regained confidence in the future performance of large technology stocks.

Goldman Sachs recently said that the large size and strong rise in share prices of technology companies is not the same as a bubble, and that large technology companies are very profitable and can support high valuations.

Dan Ives, a leading analyst at Wedbush, also believes that despite lingering concerns about sector rotation, technology stocks are "likely to rise 25 per cent and 30 per cent for the rest of the year".

Just as the earnings season for US stocks is about to begin, many institutions have set their sights on Apple, one of the tech giants, and expressed their views on the future development of the company.

It is worth noting that Apple's share price has risen by more than 6% over the past seven trading days.

Wedbush:iPhone sales are expected to hit a record

Wedbush analyst Ives said in a recent report that Wall Street generally expects Apple to sell about 220 million iPhone units in fiscal 2021, but we believe that based on the company's current trajectory, Apple's sales could reach 240 million (or 250 million) in a bull market, which will easily surpass the record of 231 million in 2015.

Ives believes that the iPhone12 is expected to be the most popular product. Out of a total of 950 million iPhone worldwide, about 350 million need to be replaced, which could be a new round of upgrade cycle for Apple's iPhone.

Ives lists Apple as one of the most valuable stocks to buy, saying the company is attractive in terms of risk-return ratio.

Piper Sandler: Apple's market share may continue to grow

According to the latest survey, the ownership rate of iPhone among teenagers has risen to an all-time high of 85% from 83% last year, Piper Sandler analyst Harsh Kumar said in a research report. In addition, 88 per cent of respondents said they expected their next phone to remain the iPhone, a record high.

What is noteworthy is that, Piper Sandler introduced the AirPods problem into the survey this year. The results showed that 52% of teenagers who said they had bought an AirPods,18% said they hadn't bought it yet, but planned to buy it in the next 12 months.

At the same time, the proportion of, Apple Watch held by teenagers continues to rise, reaching 25% in this survey, compared with 20% last fall.

Kumar believes that the survey results show that Apple still maintains a dominant position among teenagers, and it is expected that the market share of Apple products may still have a lot of room to increase. The analyst reiterated his "overweight" rating on Apple, with a target price of $160.

Cowen: Apple's News products will be a key growth Pillar

Krish Sankar, an analyst at Cowen, believes that Apple's news products will be a key pillar of the company's subscription service growth. He predicts that by 2023, the company's news platform revenue will grow from $1 billion to $2.2 billion, have 19 million paying subscribers and gain objective market share in the advertising business.

In response, Sankar reiterated its "overweight" rating on Apple and a target price of $153.

Morgan Stanley: raise revenue forecast for Apple's service business

Morgan Stanley analyst Katy Huberty said that in view of the accelerated growth of revenue from Google's TAC-related businesses, it raised its revenue forecasts for Apple's services business in fiscal 2021 and 2022.

The analyst said she firmly believes that market expectations for apple's business over the next two years are generally too low, and expects revenue from apple's services business to grow 22% year-on-year in fiscal 2021, higher than the consensus forecast of 18%.

However, in view of the pressure from peer valuation multiples, Apple lowered its target price from $164 to $156, maintaining its "overweight" rating.

UBS: upgrade Apple to "Buy" and raise list Price to $142

Recently, David Vogt, an analyst at UBS, said it upgraded Apple's rating to "buy" from "neutral" and raised its target price to $142 from $115.

David Vogt said that after an analysis of procurement, upgrade rates and customer retention rates, demand for iPhone in fiscal years 2021 and 2022 is expected to be "relatively stable with historical demand trends." In addition, the analyst also said in a research report that Apple has many years of investment experience in the automotive industry, including self-driving car photography, light detection and range patents.

To reflect the improvement in iPhone sales and average selling prices, David raised Apple's profit forecast for fiscal 2022 by 7 per cent and revenue forecast by 4 per cent. He believes that Apple's stock price is not currently reflected in iPhone's more stable long-term demand background and the potential value of its involvement in the auto market.