The following is a summary of the National CineMedia, Inc. (NCMI) Q1 2024 Earnings Call Transcript:

Financial Performance:

• In Q1 2024, National CineMedia reported a total revenue of $37.4 million, marking a 7.2% increase YoY.

• The company witnessed a 31% YoY rise in its national advertising revenue for the first quarter.

• An all-time high in free cash flow was reported, with the figure being $22.6 million; the highest in the last 15 quarters.

• A new share repurchase program worth $100 million has been initiated, set to run through till 2027.

Business Progress:

• The domestic box office reported $1.6 billion worth of revenue this quarter.

• The top 10 national advertisers for the company increased their spending by over 28% collectively YoY.

• February of 2024 saw the official launch of NCM's on-screen programmatic offering, marking a significant milestone for growth.

• The company has managed to secure programmatic guaranteed deals that include business outcome measurements, indicating increased momentum with offerings.

• The company predicts a total revenue between $49.5 to $51.5 million for Q2 2024.

• The firm foresees a continued trend in favor of national advertising throughout 2024, due to improved confidence in the scatter market.

• Digital-Out-Of-Home Space initiatives and cinema business remain the primary focus for NCM currently, despite foreseen declines in Q2 revenue due to lower attendance.

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