Reading Text Group (00772) rose more than 5%. As of press release, it rose 5.16% to HK$26.5, with a turnover of HK$87.2015 million.
The Zhitong Finance App learned that Reading Text Group (00772) rose by more than 5%. As of press release, it had risen 5.16% to HK$26.5, with a turnover of HK$87.2015 million.
According to news, “With Fengxing”, produced by Xinli Media, a subsidiary of Tencent Video and Reading Wen, has continued to rise in ratings since it was officially broadcast on March 18, making many number one hits. Citibank previously stated that it expects Shinih Media's investment project pipeline to develop well this year, such as successfully investing in the hit movie “Hot and Hot”. The bank expects strong profit growth. At the same time, it believes that as more IP content is licensed, other IP adaptation businesses may record a certain increase.
Haitong Securities, on the other hand, pointed out that the company is actively exploring emerging forms of content, entering the boutique skit market, and has achieved initial results. In addition, the company has rich reserves of visualization projects. Among them, the number of pre-orders for the second season of “Celebrating the Years” has surpassed 12 million, making it the first series with over 10 million reservations on the entire network. The remaining works include “With the Phoenix” and “Dabong Fight People”. The bank believes that as visual content is launched one after another in the future, it is expected to bring about a recovery in the company's copyright operation revenue and profits.