Mengjie shares (stock code: 002397) has been announced in 2023. This article will interpret it from the perspective of financial data.
First of all, we note that the operating income of Mengjie shares in the reporting period was 999349960.60 yuan, compared with 954121845.96 yuan in the same period last year, an increase of 4.74%.
Secondly, the net profit attributed to shareholders of listed companies during the reporting period was 21229504.27 yuan, compared with-43349878.67 yuan in the same period last year, an increase or decrease of 148.97%. At the same time, the net profit after deducting non-recurring profits and losses belonging to shareholders of listed companies during the reporting period was 16711694.20 yuan, compared with-45956857.85 yuan in the same period last year, increasing or decreasing by 136.36 percent. This further confirms the improvement of the company's profitability.
The growth of the company's operating income and the improvement of the ability are inseparable from the company's adherence to the "high-end bedding" strategy. Select global raw materials and designs to give customers high-quality home life experience. At the same time, optimize the product structure and launch cost-effective products to meet the needs of the popular market. According to their own positioning, brands such as "Mengjie", "Mei" and "Mengjie Baby" fully show their brand characteristics and maintain the lead in product design in their respective fields.
In the first half of 2023, the company's brands actively look for high-quality resources and continue to open up channels. Offline: the number of new stores has increased steadily compared with the same period last year, and offline stores have been drained by video number, Douyin number, Little Red Book, etc., and try to take goods in the form of store broadcasting, constantly expanding the offline sales boundary; the efficiency of the company's flagship stores has been improved, and the profit model of big stores has been continuously verified. Online: e-commerce business operations improve efficiency, profitability continues to rise.
However, the net cash flow generated by operating activities during the reporting period was 134605934.71 yuan, down 19.14% from 166475766.27 yuan in the same period last year. We need to pay attention to the stability of its cash flow.
In addition, the total assets at the end of the report were 2730905763.74 yuan, down 1.40% from 2769745982.09 yuan at the end of the previous year. At the end of this report, the net assets belonging to shareholders of listed companies were 1161542244.29 yuan, an increase of 1.83% compared with 1140710759.17 yuan at the end of last year. This shows that the total assets of the company have decreased, but the net worth of shareholders has increased.
Furthermore, we can see from the cash flow statement that the net cash flow generated by investment activities during the reporting period was-59759097.48 yuan, compared with-84777241.45 yuan in the same period last year. The net cash flow generated by fund-raising activities was-172315617.86 yuan, compared with-70604888.92 yuan in the same period last year, a sharp decline, mainly due to the repayment of maturing debts.
To sum up, Mengjie shares achieved growth in operating income and net profit during the reporting period in mid-2023, but the net cash flow decreased, the total assets decreased, while the net assets of shareholders increased. Losses on investment activities decreased, but losses on fund-raising activities increased. Therefore, when investing in Mengjie shares, investors should fully consider their operating conditions and cash flow stability, and make prudent decisions.
This article only represents the judgment made by the analyst himself or the analyst on the basis of AI analysis, and can not be used as any investment index, nor does it constitute any investment advice. The original intention of this paper is to help investors analyze and judge the capital market data in the most intuitive and fast way and from the most professional perspective.