Omnicom Group (NYSE:OMC – Get Rating) and Mobiquity Technologies (NASDAQ:MOBQW – Get Rating) are both business services companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, analyst recommendations, risk, earnings, profitability, institutional ownership and valuation.
Valuation & Earnings
This table compares Omnicom Group and Mobiquity Technologies' top-line revenue, earnings per share (EPS) and valuation.
Get Omnicom Group alerts:| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Omnicom Group | $14.29 billion | 1.24 | $1.32 billion | $6.37 | 13.76 |
| Mobiquity Technologies | $4.24 million | N/A | N/A | N/A | N/A |
Omnicom Group has higher revenue and earnings than Mobiquity Technologies.
Insider & Institutional Ownership
90.2% of Omnicom Group shares are held by institutional investors. 1.3% of Omnicom Group shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Analyst Ratings
This is a summary of recent recommendations for Omnicom Group and Mobiquity Technologies, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Omnicom Group | 2 | 5 | 4 | 0 | 2.18 |
| Mobiquity Technologies | 0 | 0 | 0 | 0 | N/A |
Omnicom Group currently has a consensus target price of $97.33, indicating a potential upside of 11.07%. Given Omnicom Group's higher possible upside, equities research analysts clearly believe Omnicom Group is more favorable than Mobiquity Technologies.
Profitability
This table compares Omnicom Group and Mobiquity Technologies' net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Omnicom Group | 9.21% | 41.20% | 5.62% |
| Mobiquity Technologies | N/A | N/A | N/A |
Summary
Omnicom Group beats Mobiquity Technologies on 8 of the 8 factors compared between the two stocks.
About Omnicom Group
(Get Rating)
Omnicom Group, Inc. is a holding company, which engages in the provision of advertising, marketing and corporate communications services. Its agency networks operate in the advertising, marketing, and corporate communications services industry, which are organized into regions, which are the Americas, EMEA and Asia-Pacific. The company was founded by Maxwell Dane in 1944 and is headquartered in New York, NY.
About Mobiquity Technologies
(Get Rating)
Mobiquity Technologies, Inc., together with its subsidiaries, operates as a marketing and advertising technology and data intelligence company in the United States. It develops advertising and marketing technology focuses on the creation, automation, and maintenance of an advertising technology operating system (ATOS). The company's ATOS platform creates an automated marketplace of advertisers and publishers on digital media outlets to host online auctions to facilitate the sale of digital advertising targeted at users engaged on their connected TV, computer, or mobile devices. Its ATOS platform gives advertisers the capability to understand and interact with their audiences and engage them in a meaningful way by using ads in image and video formats. The company also offers mobile advertising technology solutions for data collection and analysis; and actionable data for marketers, researchers, and application publishers through an automated platform. The company was formerly known as Ace Marketing & Promotions, Inc. and changed its name to Mobiquity Technologies, Inc. in September 2013. Mobiquity Technologies, Inc. was incorporated in 1998 and is headquartered in Shoreham, New York.
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