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TCLE (1070.HK) Rocks IFA 2022 With World's Largest Mini LED Smart Screen

PR Newswire ·  {{timeTz}}

TCL智屏全球销量市占率稳居LCD TV市场第二

香港2022年9月3日 /美通社/ -- 为期五天的国际电子消费品展览会(IFA)于德国柏林隆重拉开帷幕。TCL电子控股有限公司("TCL电子"或"公司",01070.HK)携一系列家庭影院及全品类智能家居新品亮相本次展览会,并举办了主题为"敢为不凡"的新品发布会,全品类智能生态战略持续推进。

在本届展会上,TCL电子设立了占地超2,000平方米的展区,向观众展示了包括全球最大Mini LED智屏、98吋QLED智屏、136吋4K影院墙、顶尖144Hz高刷Mini LED游戏屏以及最新RAY•DANZ杜比全景声音箱等在内的全品类智能新品,为观众构建了一个"连接""智能""时尚"的科技世界。

多款智能大屏登陆欧洲,为全球消费者带来更多沉浸式视听体验

作为全球消费电子畅销品牌,TCL电子在IFA 2022上展示了98吋QLED智屏98C735。搭载Google TV OS的98吋C735是XL系列智屏中最大的,具有QLED 4K分辨率,为观众提供了身临其境的感官体验以及令人惊叹的绚丽色彩效果。同时,智屏设计参考了电影院最佳观影位置:当用户坐在离屏幕约3米的地方时,观众可以享受60度的视野角,就像在电影院中排中央座位观看30米的巨大屏幕一样。

XL系列智屏是指欧洲市场75吋及以上的TCL智屏。该系列中的75C935和75C835智屏采用了TCL电子自主研发的Mini LED背光技术,C935的1920个局部调光区域还确保了明暗以及光影色彩的呈现效果,进一步提升了图像中的清晰度,凸显出更真实的色彩。

近年来,TCL电子一直致力于发展Mini LED技术,并坚定推进"高端+大屏"战略,推动产品结构升级,智屏产品受到全球消费者青睐。2022年上半年,TCL智屏在全球LCD TV市场中,销量市占率提升0.4个百分点至11.5%,稳居全球第二[1]。同时,2022年上半年TCL智屏在中国市场整体销量同比逆势增长1.1%,零售额稳居中国市场前二,其中,TCL Mini LED智屏销量市占率及98吋超大屏销量市占率分别为55.7%及41.0%,双双稳占中国市场第一[2]。

未来TCL电子将持续在全球市场丰富XL系列大屏,使更多的消费者能通过公司高质量的产品,感受极致画质和优质内容。

坚持绿色环保,助力可持续发展

作为一家在全球范围内积极承担社会责任的企业,TCL电子坚持可持续发展战略,从2019年起连续三年被纳入恒生可持续发展企业基准指数,并从2018年起连续四年获得恒生指数公司授予ESG评级A,充分展示了公司在可持续发展方面的卓越成效。

TCL电子注重产品的绿色环保特性,积极研发创新节能降耗技术,使用环保材料,从设计阶段就注重产品对环境的影响。同时,公司积极推动包材减量化,并积极使用可回收包装材料,减少产品包装对环境的负担。

在本次IFA 2022发布会上,TCL电子宣布将出资赞助由法国著名学者及探险家Jean-Louis Etienne领导的Polar Pod科研计划,探索南冰洋,并将获取的数据及观察结果持续向海洋学家、气候学家和生物学家传递,在保护可持续发展上贡献出一分力量。

除此以外,TCL电子紧抓全球清洁能源与碳中和发展趋势,与TCL中环发挥产业协同优势,发展光伏业务。公司以户用光伏为首,以绿能科技及金融服务创新为核心,通过融资租赁或经营租赁等方式,为农户提供绿能电站开发、投资、建设、管理和运维等一站式服务;同时,公司也在开拓工商光伏业务,致力为工业园区、物流园区、专业园区以及商业综合体提供绿能转换服务。2022年上半年,公司光伏业务实现收入1.72亿港元,且月度装机订单量及收入呈指数型增长。

展望未来,TCL电子继续承担起企业社会责任,将推出更多的A级能源智能产品,并持续投入发展光伏业务,努力让全球消费者从创新产品中获得无与伦比的用户体验。

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