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CENTR Brands Announces Upcoming Expansion Featuring the North American Launch of CENTR Enhanced Functional Sparkling Water

CENTR Brands Announces Upcoming Expansion Featuring the North American Launch of CENTR Enhanced Functional Sparkling Water

Centr Brands宣佈即將進行擴張,在北美推出CENTR增強型功能汽水
newsfile ·  2022/08/16 09:15

Introducing CENTR Enhanced, a strong new addition to our category leading CBD offerings. CENTR Enhanced is a versatile offering that adds needed depth to our portfolio, meeting both consumer and retailer demand, putting us in the 'CENTR' of the multi-billion dollar global enhanced water category.

推出CENTR Enhanced,這是我們類別領先的CBD產品中的一個強大的新成員。Centr Enhanced是一款多功能產品,為我們的產品組合增加了所需的深度,滿足了消費者和零售商的需求,使我們躋身於價值數十億美元的全球增強水類別的“中心”。

Vancouver, British Columbia--(Newsfile Corp. - August 16, 2022) - CENTR Brands Corp. (CSE: CNTR) (FSE: 303) (OTCQB: CNTRF) (the "Company") (CENTR®, or CENTR Instant), one of the fastest-growing premium functional wellness drink brands in North America, today announced the addition of CENTR Enhanced, a non-CBD functional sparkling water to the Company's growing health and wellness product portfolio.

温哥華,不列顛哥倫比亞省-(新聞文件公司-2022年8月16日)-CENTR Brands Corp.(歐洲證券交易所股票代碼:CNTR303)(場外交易代碼:CNTRF)(以下簡稱“公司”)(CENTR®,或CENTR Instant)今天宣佈,公司不斷增長的健康和保健產品組合中增加了CENTR Enhanced,這是一種非CBD功能汽水。

Planned for October release, CENTR Enhanced is a refreshing, ZERO calorie, nootropic and adaptogen-enriched functional beverage incorporating a variety of good-for-you elements. CENTR Enhanced will be caffeine-free and CENTR Enhanced+, provides 60mg of natural caffeine for added energy and focus (collectively, "CENTR Enhanced").

計劃於10月份發佈,CENTR增強版是一款清爽、零卡路里、促性和富含適應原的功能性飲料,其中包含了各種有益健康的元素。CENTR增強版不含咖啡因,CENTR增強版+,提供60毫克天然咖啡因,增加能量和注意力(統稱為“CENTR增強版”)。

This will be CENTR's first non-CBD product expansion and will be available to consumers throughout North America. CENTR will sell through various existing distribution channels as well as the Company's online channels.

這將是Centr第一次擴展非CBD產品,並將向整個北美的消費者開放。CENTR將通過現有的各種分銷渠道以及公司的在線渠道進行銷售。

CENTR Enhanced responds to the tremendous consumer demand in a global market estimated to currently exceed $12 billion in total sales with estimates to rise to almost $30 billion over the next ten years. The exponential growth of this market is driven by the health-conscious consumers seeking great tasting functional alternatives to sugary drinks and alcohol. Given this massive and growing functional beverage category demand, CENTR will immediately benefit from the hundreds of thousands of retail locations (from small c-stores and filling stations to larger grocery formats) that already have demand for these types of functional beverages in their stores.

CENTR增強了對全球市場巨大的消費者需求的反應,據估計,全球市場目前的總銷售額超過120億美元,預計未來10年將上升到近300億美元。這一市場的指數級增長是由注重健康的消費者推動的,他們尋求口感極佳的功能性飲料和酒精的替代品。鑑於這一龐大且不斷增長的功能飲料類別需求,Centr將立即受益於數十萬家零售店(從小型C店和加油站到更大的雜貨業態),這些零售點已經在其門店對這些類型的功能飲料有需求。

In line with our product development ethos, CENTR sourced the best possible adaptogens and nootropics available, ensuring consumers can find their center with ingredients that have a high degree of efficacy but also are great tasting and refreshing. The premium adaptogens and nootropic ingredients selected in CENTR Enhanced include: Sceletium tortuosum, Panax notoginseng & astragalus membranaceus, gamma-aminobutyric acid and Cognizin® citicoline. This synergistic blend of ingredients complements our existing and unique natural citrus flavor that consumers already love, providing sustained and balanced mental energy throughout the day. CENTR Enhanced was designed to help consumers sharpen and find focus in the everyday chaos.

根據我們的產品開發理念,CENTR採購了儘可能最好的適應性激素和促進劑,確保消費者能夠找到他們的中心成分,這些成分具有高度的功效,而且味道很好,令人耳目一新。在CENTR增強中精選的優質適應原和促性成分包括:扭曲黴、三七和黃芪、伽馬氨基丁酸和科尼津®胞二磷膽鹼。這種成分的協同混合補充了我們現有的獨特的天然柑橘味道,消費者已經喜歡上了,在一天中提供持續和平衡的精神能量。Centr Enhanced旨在幫助消費者在日常混亂中提高敏鋭度並找到焦點。

CENTR Enhanced is formulated with health promoting nootropics and adaptogens:

CENTR ENHANCED是用促進健康的促進劑和適應原配製的:

  • Mood Enhancing - Sustainably farmed, plant-based adaptogens to promote anti-anxiety effects, help increase serotonin, and increase dopamine to boost mood.
  • Cognitive Boost - Promote enhanced cognition and work performance, elevate mood, reduce irritability, promote sense of calmness, reduce stress and improve quality of sleep.
  • Immune Efficiency - Promote nutrient absorption, healthy intestinal wall generation, enhance muscle protein synthesis, and promote immune function.
  • Stress Relieving - Natural non-protein amino acids which promote an increase in relaxation and mental clarity while also reducing stress and improving the quality of sleep.
  • Focus and Memory Support - Supply nutrition needed for the brain to stay alert and focused, supporting mental energy, promoting focus, attention and memory while also supporting overall cognitive health.
  • 提升情緒-可持續種植的植物性適應激素,可促進抗焦慮效果,幫助增加5-羥色胺,並增加多巴胺以提振情緒。
  • 認知能力提升-促進增強認知和工作表現,提升情緒,減少煩躁,促進平靜,減輕壓力,改善睡眠質量。
  • 免疫效率-促進營養吸收,健康腸壁生成,增強肌肉蛋白質合成,促進免疫功能。
  • 緩解壓力-天然非蛋白質氨基酸,促進放鬆和頭腦清醒,同時也減少壓力和改善睡眠質量。
  • 焦點和內存支持-提供大腦保持警覺和專注所需的營養,支持精神能量,促進注意力、注意力和記憶力,同時還支持整體認知健康。

"This is an exciting new chapter in CENTR's history as we evolve the Company from more than a CBD-focused business," said CENTR Brands CEO Arjan Chima. "We first launched CENTR over 3 years ago to meet the demand of consumers in the nascent CBD drinks category and became the category leader. We then evolved our offering in 2021 with the launch of CENTR Instant, a ready-to-mix CBD powder with adaptogens; and now this launch solidifies our transition into the health and wellness category. Consumers today have higher expectations for what they get out of their beverage experience, they want to combine a positive flavor experience with a functional, formulated beverage that can also support physical as well as psychological wellness. Simply put, they are seeking new ways to find their CENTR. CENTR Enhanced meets that expectation by delivering just that, a great tasting, good-for-you beverage that consumers can feel good about enjoying. CENTR Brands is already a leader in functional beverages, CENTR Enhanced cements that leadership role as the Company continues to grow," Chima continued.

Centr Brands首席執行官阿揚·奇馬錶示:“這是Centr歷史上令人興奮的新篇章,因為我們將公司從一家專注於CBD的業務發展而來。”我們在3年多前首次推出CENTR,以滿足新生的CBD飲料類別的消費者的需求,併成為該類別的領導者。然後,我們在2021年推出了Centr Instant,這是一種可隨時混合的CBD粉末,帶有適應激素;現在,這一推出鞏固了我們向健康和健康類別的過渡。今天的消費者對他們從飲料體驗中獲得的東西有更高的期望,他們希望將積極的風味體驗與功能豐富的配方飲料結合起來,這種飲料還可以支持身體和心理健康。簡而言之,他們正在尋找新的方法來找到他們的中心。Centr Enhanced滿足了這一期望,提供了一種味道極佳、對你有好處的飲料,消費者可以感覺到很好的享受。Centr Brands已經是功能飲料領域的領先者,隨着公司的不斷髮展,Centr進一步鞏固了這一領先地位。

"Growing health and wellness marketplace demand continues to see CENTR Brands, with our growing portfolio of products, ideally positioned to continue to grow and lead the industry in functional wellness," said CENTR Brands President and CFO David Young. "The launch of CENTR Enhanced creates added opportunities for the Company to drive revenue growth and improved returns to our shareholders," he continued.

Centr Brands公司首席財務官總裁和首席財務官大衞·楊表示:“不斷增長的健康和保健市場需求持續增長,Centr Brands憑藉我們不斷增長的產品組合,處於繼續發展和引領功能保健行業的理想地位。”他繼續説:“CENTR Enhanced的推出為公司創造了更多的機會,以推動收入增長並提高我們股東的回報。”

CENTR Enhanced builds on CENTR Brands' success as the maker of CENTR and CENTR Sugar Free, the #1 selling CBD beverage brand in the United States, according to Brightfield Research. CENTR and CENTR Sugar Free are both sparkling, low-calorie CBD beverages. CENTR Instant also offers consumers a family of on-the-go, adaptogen-based CBD powders.

根據Brightfield Research的數據,Centr Enhanced建立在Centr Brands作為Centr和Centr Sugar Free的製造商的成功基礎上,Centr和Centr Free是美國最暢銷的CBD飲料品牌。CENTR和CENTR無糖都是起泡的低卡路里CBD飲料。Centr Instant還為消費者提供了一系列基於適應基因的移動CBD粉末。

About CENTR Brands Corp.

關於Centr Brands Corp.

CENTR Brands Corp. is one of North America's leading functional wellness beverage companies, and maker of the #1 selling CBD beverage brand in the United States, according to Brightfield Research. The Company develops and markets non-alcoholic, functional ingestibles for the global market. The Company produces CENTR, CENTR Sugar Free, both sparkling, low-calorie CBD beverages and CENTR Instant, a family of on-the-go, adaptogen-based CBD powders.

根據Brightfield Research的數據,Centr Brands Corp.是北美領先的功能保健飲料公司之一,也是美國最暢銷的CBD飲料品牌的製造商。該公司為全球市場開發和銷售不含酒精的功能性食品。該公司生產CENTR,CENTR無糖,既有起泡的低卡路里CBD飲料,也有CENTR Instant,這是一系列基於適應基因的CBD粉末。

For more information on CENTR Brands visit findyourcentr.com or contact us at media@findyourcentr.com. Be sure to follow us on the socials @findyourcentr. Consumers that do not yet have a local CENTR Brands retailer can visit our online store at: findyourcentr.com/shop.

欲瞭解有關Centr Brands的更多信息,請訪問findyourcent.com或發送電子郵件至media@findyourcent.com與我們聯繫。請務必關注我們的社交網站@findyourcentr。還沒有當地Centr Brands零售商的消費者可以訪問我們的在線商店:findyourcent.com/shop。

On behalf of the Board,

我謹代表董事會,

CENTR BRANDS CORP.
/s/ Arjan Chima
Arjan Chima, Chief Executive Officer

Centr Brands Corp.
/s/Arjan Chima
首席執行官Arjan Chima

This press release may contain "Forward-Looking Statements" within the meaning of applicable Canadian securities laws. Forward-looking statements are not comprised of historical facts. Forward-looking statements include estimates and statements that describe the Company's future plans, objectives or goals, including words to the effect that the Company or management expects a stated condition or result to occur. Forward-looking statements may be identified by such terms as "believes", "anticipates", "expects", "estimates", "may", "could", "would", "will", or "plan". Since forward-looking statements are based on assumptions and address future events and conditions, by their very nature they involve inherent risks and uncertainties. Although these statements are based on information currently available to the Company, the Company provides no assurance that actual results will meet management's expectations. Risks, uncertainties and other factors involved with forward-looking information could cause actual events, results, performance, prospects and opportunities to differ materially from those expressed or implied by such forward-looking information. Forward-looking information in this news release includes, but is not limited to, the Company's intentions regarding its objectives, goals or future plans and statements, including with respect to the value proposition the Company offers to consumers, the Company's ability to capitalize on global health & wellness trends, its ability to grow revenue opportunities and improve returns to its shareholders, the Company's positioning in the emerging health beverage market and the Company's ability to drive sustainable, industry-leading growth. Many factors, both known and unknown, could cause results, performance or achievements to be materially different from the results, performance or achievements that are or may be expressed or implied by such forward-looking statements. The Company does not intend, and does not assume any obligation, to update these forward-looking statements or information to reflect changes in assumptions or changes in circumstances or any other events affecting such statements and information other than as required by applicable laws, rules and regulations.

本新聞稿可能包含適用於加拿大證券法的“前瞻性陳述”。前瞻性陳述不包含歷史事實。前瞻性陳述包括描述公司未來計劃、目標或目標的估計和陳述,包括公司或管理層預期將出現的情況或結果的表述。前瞻性陳述可以用“相信”、“預期”、“預期”、“估計”、“可能”、“將”或“計劃”等術語來識別。由於前瞻性陳述以假設為基礎,涉及未來的事件和情況,因此它們本身就具有內在的風險和不確定性。雖然這些陳述是基於公司目前掌握的信息,但公司不能保證實際結果將符合管理層的期望。前瞻性信息涉及的風險、不確定性和其他因素可能導致實際事件、結果、業績、前景和機會與此類前瞻性信息明示或暗示的情況大不相同。本新聞稿中的前瞻性信息包括但不限於,公司對其目標、目標或未來計劃和聲明的意圖,包括公司向消費者提供的價值主張、公司利用全球健康和健康趨勢的能力、增加收入機會和提高股東回報的能力、公司在新興健康飲料市場的定位以及公司推動可持續的、行業領先的增長的能力。許多已知和未知的因素都可能導致結果、績效或成就與結果大相徑庭, 前瞻性陳述中明示或暗示的業績或成就。除適用法律、規則和法規要求外,公司不打算也不承擔任何義務更新這些前瞻性陳述或信息,以反映假設的變化或環境的變化或任何其他影響此類陳述和信息的事件。

To view the source version of this press release, please visit

要查看本新聞稿的源版本,請訪問

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