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中旭未來：截至2023年12月31日止年度之全年業績公告

ZX INC: ANNOUNCEMENT OF ANNUAL RESULTS FOR THE YEAR ENDED DECEMBER 31, 2023

Hong Kong Stock Exchange ·  Mar 28 09:50
Summary by Moomoo AI
中旭未來（ZX Inc.）公佈截至2023年12月31日止年度全年業績，公司繼續專注於中國市場網絡遊戲的營銷及運營，特別是手機遊戲。2023年，公司成功推出69款新遊戲，運營超過350款遊戲產品，註冊用戶達489.3百萬名。儘管面臨市場競爭，公司毛利率在自營模式下保持穩定，聯運模式下毛利率有所提升。此外，公司其他營銷業務收入顯著增長，並在新消費場景開發自有消費品品牌。公司前五大遊戲產品收入佔比下降，反映公司減少對單一遊戲的依賴，並積極拓寬遊戲產品組合。公司將繼續投資於數字營銷、AI技術，並計劃進一步開拓國際市場。2023年，公司錄得收入人民幣6,514.6百萬元，較2022年減少26.1%，主要受遊戲產品市場競爭及新遊戲收入上升時期影響。年內利潤為人民幣273.3百萬元，較2022年減少44.4%。
中旭未來（ZX Inc.）公佈截至2023年12月31日止年度全年業績，公司繼續專注於中國市場網絡遊戲的營銷及運營，特別是手機遊戲。2023年，公司成功推出69款新遊戲，運營超過350款遊戲產品，註冊用戶達489.3百萬名。儘管面臨市場競爭，公司毛利率在自營模式下保持穩定，聯運模式下毛利率有所提升。此外，公司其他營銷業務收入顯著增長，並在新消費場景開發自有消費品品牌。公司前五大遊戲產品收入佔比下降，反映公司減少對單一遊戲的依賴，並積極拓寬遊戲產品組合。公司將繼續投資於數字營銷、AI技術，並計劃進一步開拓國際市場。2023年，公司錄得收入人民幣6,514.6百萬元，較2022年減少26.1%，主要受遊戲產品市場競爭及新遊戲收入上升時期影響。年內利潤為人民幣273.3百萬元，較2022年減少44.4%。
ZX Inc. announced its annual results for the year ended December 31, 2023. The company continues to focus on the marketing and operation of online games for the Chinese market, especially mobile games. In 2023, the company successfully launched 69 new games, operates more than 350 game products with 489.3 million registered users. Despite market competition, the company's gross margin remained stable in the self-owned model, and the gross margin under the combined mode increased. In addition, the company's revenue from other marketing businesses grew significantly and developed its own consumer brand in the new consumer scene. The company's top five gaming product revenue share declined, reflecting the company's reduced reliance on a single game and actively broadening its game portfolio...Show More
ZX Inc. announced its annual results for the year ended December 31, 2023. The company continues to focus on the marketing and operation of online games for the Chinese market, especially mobile games. In 2023, the company successfully launched 69 new games, operates more than 350 game products with 489.3 million registered users. Despite market competition, the company's gross margin remained stable in the self-owned model, and the gross margin under the combined mode increased. In addition, the company's revenue from other marketing businesses grew significantly and developed its own consumer brand in the new consumer scene. The company's top five gaming product revenue share declined, reflecting the company's reduced reliance on a single game and actively broadening its game portfolio. The company will continue to invest in digital marketing, AI technology, and plans to further expand into international markets. In 2023, the company recorded revenues of RMB6,514.6 million, down 26.1% compared to 2022, mainly affected by competition in the gaming product market and rising new game revenues. The profit for the year was RMB273.3 million, down 44.4% compared to 2022.

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