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Imax Comes To Living Rooms With Disney+ Partnership: What Investors Should Know

Imax Comes To Living Rooms With Disney+ Partnership: What Investors Should Know

IMAX與迪士尼+合作伙伴進軍客廳:投資者應該知道什麼
Benzinga Real-time News ·  2021/11/08 10:58

The Walt Disney Company (NYSE:DIS) is partnering with a leading movie theater company to enhance the at-home viewing experience for consumers.

這個迪士尼(紐約證券交易所股票代碼:DIS)正在與一家領先的影院公司合作,以增強消費者的在家觀看體驗。

What Happened: Disney is partnering with Imax Corp (NYSE:IMAX) to offer a new experience for at-home viewing.

發生的事情:迪士尼正在與IMAX公司(紐約證券交易所代碼:IMAX)將提供在家觀看的全新體驗。

Imax’s Expanded Aspect Ratio, which offers up to 26% more screen picture compared to traditional widescreen formats, will be offered to consumers.

IMAX的擴展寬高比將提供給消費者,與傳統的寬屏格式相比,它提供的屏幕圖像最多增加26%。

The partnership will see 13 Marvel movies available to Disney Plus subscribers beginning Nov. 12, in celebration of Disney Plus Day.

這一合作伙伴關係將從11月12日開始向迪士尼+的訂户提供13部漫威電影,以慶祝迪士尼+日。

Disney becomes the first major streaming service to offer Imax Enhanced features for consumers at home.

迪士尼成為第一家為家庭消費者提供IMAX增強功能的主要流媒體服務。

The move also coincides with the Disney Plus premiere of “Shang-Chi and the Legend of The Ten Rings,” which hits the streaming service on Nov. 12, the two year anniversary of Disney Plus.

這一舉措也與迪士尼Plus的首映式不謀而合,該片將於11月12日,也就是迪士尼Plus的兩週年紀念日,在流媒體服務上登陸流媒體服務網站尚奇和十環傳奇。

Other titles offered under the Disney and Imax partnership are “Iron Man,” “Guardians of the Galaxy,” “Guardians of the Galaxy Vol. 2,” “Captain America: Civil War,” “Doctor Strange,” “Thor: Ragnarok,” “Black Panther,” “Avengers: Infinity War,” “Ant-Man and the Wasp,” “Captain Marvel,” “Avengers: Endgame” and “Black Widow.”

迪士尼和IMAX合作出品的其他影片還有《鋼鐵俠》、《銀河護衞隊》、《銀河護衞隊第二卷》、《美國隊長:內戰》、《奇異博士》、《雷神:荒野獵人》、《黑豹》、《復仇者聯盟:無限戰爭》、《蟻人與黃蜂》、《漫威船長》、《復仇者聯盟:終極遊戲》和《黑寡婦》。

Related Link: Disney Unveils 'The Book Of Boba Fett' Trailer: Can Streamer Have End Of Year Records Like Netflix Did 

相關鏈接:迪士尼推出《波巴·費特之書》預告片:Streamer能像Netflix一樣有年終唱片嗎?

Why It’s Important: Disney is celebrating the two-year anniversary of the Disney+ streaming platform with several big marketing pushes and promotions.

為什麼它很重要:迪士尼正在通過幾項大規模的營銷和促銷活動來慶祝迪士尼+流媒體平臺成立兩週年。

The company is launching non-fungible tokens for several owned properties that will come with free streaming memberships.

該公司將推出幾個自有物業的不可替代代幣,這些物業將附帶免費的流媒體會員資格。

Disney also announced a new $1.99-per-month promo for Disney+ for new and returning subscribers.

迪士尼還宣佈了一項新的迪士尼+促銷活動,每月1.99美元,面向新訂户和迴歸訂户。

Imax has partnered with Marvel Studios dating back to 2010. Marvel movies on Imax screens have grossed $1.6 billion globally, which makes the Marvel Cinematic Universe the top-grossing franchise in Imax history.

IMAX與漫威影業的合作可以追溯到2010年。在IMAX銀幕上上映的漫威電影在全球獲得了16億美元的票房收入,這使得漫威電影宇宙成為IMAX歷史上票房收入最高的系列電影。

Disney ended the third quarter with 116 million subscribers. The company reports its fourth-quarter financial results and a new subscriber figure on Nov. 10 after the market close.

迪士尼第三季度末擁有1.16億訂户。該公司將於11月10日收盤後公佈第四季度財務業績和新的訂户數字。

The partnership could help Imax monetize its technology to streaming partners as consumer interest shifts in viewing habits. Disney could get a boost to subscriber figures with a concentration on the at-home movie viewing experience.

隨着消費者對觀看習慣的興趣發生變化,這一合作關係可能有助於Imax將其技術貨幣化給流媒體合作伙伴。迪士尼可以通過專注於家庭電影觀看體驗來提振訂户數量。

DIS, IMAX Price Action: DIS shares were up 0.98% at $177.46 Monday morning. 

DIS,IMAX價格行動:DIS股價週一早盤上漲0.98%,報177.46美元。

IMAX shares were down 0.92% at $20.56. 

IMAX股價下跌0.92%,報20.56美元。

声明:本內容僅用作提供資訊及教育之目的,不構成對任何特定投資或投資策略的推薦或認可。 更多信息
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