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Stagwell, Nexxen Partner To Enhance Engagement And Drive Results

Stagwell, Nexxen Partner To Enhance Engagement And Drive Results

Stagwell 與 Nexxen 合作提高參與度並推動業績
Benzinga ·  05/16 09:25

Stagwell and its customers to leverage Nexxen's unified, proprietary data solutions within the Stagwell Marketing Cloud

Stagwell 及其客戶將在 Stagwell 營銷雲中利用 Nexxen 統一的專有數據解決方案

Partnership aligns with Nexxen's launch of the Nexxen Data Platform, an expansion of its propriety data management platform

合作伙伴關係與Nexxen推出的Nexxen數據平台相吻合,Nexxen數據平台是其專有數據管理平台的擴展

NEW YORK, May 16, 2024 /PRNewswire/ -- Stagwell (NASDAQ:STGW), the challenger network built to transform marketing, and Nexxen (NASDAQ:NEXN), a global advertising technology company comprising unified demand-side and supply-side platforms, with deep expertise in video and Connected TV ("CTV"), today announced a partnership to offer an immersive suite of data solutions and integrated applications within the Stagwell Marketing Cloud, through which advertisers can gain a deeper understanding of consumers to enhance engagement and drive results.

紐約,2024年5月16日 /PRNewswire/ — 爲改變營銷而建立的挑戰者網絡Stagwell(納斯達克股票代碼:STGW)和由統一需求方和供應方平台組成、在視頻和聯網電視(“CTV”)方面擁有深厚專業知識的全球廣告技術公司Nexxen(納斯達克股票代碼:NEXN)今天宣佈建立合作伙伴關係,在Stagwell Marketing內提供一套身臨其境的數據解決方案和集成應用程序雲端,廣告商可以通過雲加深對消費者的了解,從而提高參與度並推動業績。

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