Live Nation's All-In Pricing Policy Has Yielded An 8% Increase In Completed Sales In The First 6-Months The Program Rolled Out Across All Live Nation Venues And Festivals In The U.S.
Live Nation's All-In Pricing Policy Has Yielded An 8% Increase In Completed Sales In The First 6-Months The Program Rolled Out Across All Live Nation Venues And Festivals In The U.S.
Nearly 9,000 Shows Display Total Ticket Costs at Checkout as Policy Ramps up across 33 States plus Washington D.C.
隨着33個州和華盛頓特區政策的加強，近9,000場演出在結賬時顯示了總門票成本
LOS ANGELES , May 14, 2024 /PRNewswire/ -- Live Nation Entertainment's all-in pricing policy, which shows a ticket buyer the total price and fees associated with their transaction, has yielded an 8% increase in completed sales in the first six months the program rolled out across all Live Nation venues and festivals in the U.S. The industry-leading initiative has proven beneficial for both fans and artists, delivering greater transparency for fans while increasing sales for artists and fewer abandoned carts at checkout.
洛杉磯，2024 年 5 月 14 日 /PRNewswire/ — Live Nation Entertainment 的全包定價政策向購票者顯示了與交易相關的總價格和費用，該計劃在美國所有 Live Nation 場館和音樂節上推出，在前六個月中完成的銷售額增長了8％。事實證明，這項行業領先的計劃對粉絲和藝術家都有好處，提高了粉絲的透明度，同時增加了藝術家的銷售額，減少了廢棄的購物車結賬。
The encouraging data comes at a critical time as policymakers in the House prepare to vote on the TICKET Act, which aims to ensure transparent pricing for consumers among other ticket reforms. Live Nation's move to all-in pricing has seen broad success, with nearly 9,000 shows displaying all-in pricing as the program begins to scale. This benefits fans in the 33 states plus Washington, D.C., where Live Nation operates venues.
令人鼓舞的數據是在衆議院決策者準備對TICKET法案進行表決的關鍵時刻發佈的，該法案旨在確保向消費者提供透明的定價以及其他門票改革。Live Nation向全包定價的轉變取得了廣泛成功，隨着該計劃的擴大，有近9,000個節目顯示了全包定價。這使33個州以及Live Nation運營場地的華盛頓特區的粉絲受益。