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Roblox Quarterly Report Showed Even Gamers Are Inflation-Weary But Gaming Platform Continues To Expand Its Footprint

Roblox Quarterly Report Showed Even Gamers Are Inflation-Weary But Gaming Platform Continues To Expand Its Footprint

Roblox季度報告顯示,即使是遊戲玩家也對通貨膨脹感到厭倦,但遊戲平台繼續擴大其足跡
Benzinga ·  2023/08/17 14:17

Last Wednesday, Roblox Corporation (NASDAQ:RBLX) shares tanked 21% after it missed top and bottom-line estimates with its second-quarter results. But with its partnerships, including the one with Meta Platforms (NASDAQ:META), Spotify Technology (NYSE:SPOT) and H & M Hennes & Mauritz AB (OTC:HNNMY), Roblox has over 200 brand activations on its platforms and therefore, atleast expects to make revenue this year in advertising.

上週三,Roblox公司(納斯達克股票代碼:RBLX)股價下跌了21%,此前該公司第二季度業績未達到最高和底線預期。但是,憑藉其合作伙伴關係,包括與Meta Platforms(納斯達克股票代碼:META)、Spotify Technology(紐約證券交易所代碼:SPOT)和H&M Hennes & Mauritz AB(場外交易代碼:HNNMY)的合作伙伴關係,Roblox在其平台上進行了200多個品牌激活,因此預計今年至少將在廣告方面獲得收入。

Second Quarter Highlights

第二季度亮點

For the quarter that ended on June 30th, Roblox generated $781 million in revenue which it calls bookings, coming in below the $785 million that Refinitiv expected. Be selling its virtual currency Roblux to players who use it to buy in-game features, Roblox made a net loss of $282.8 million which is worse than $176.4 million it lost during last year's comparable quarter. The 46 cents loss was slightly worse than the 45 cents loss that Refinitiv expected. Roblox management attributed the greater loss to increased expenses that come with growth, including corporate overhead and personnel costs, developer exchange fees along with infrastructure costs.

在截至6月30日的季度中,Roblox創造了7.81億美元的收入,它稱之爲預訂,低於Refinitiv預期的7.85億美元。Roblox將其虛擬貨幣Roblux出售給使用其購買遊戲內功能的玩家,淨虧損2.828億美元,低於去年同期的1.764億美元虧損。46美分的虧損略低於Refinitiv預期的45美分的虧損。Roblox管理層將虧損的增加歸因於增長帶來的開支增加,包括公司管理費用和人員成本、開發人員交換費以及基礎設施成本。

Average daily active users rose 25% YoY as they amounted to 65.5 million. Users also increased their engagement as hours rose 24% YoY with 14 billion hours spent in Roblox. Roblox has a long-term goal to gather 1 billion daily users.

平均每日活躍用戶同比增長25%,達到6,550萬。用戶參與度也有所提高,在Roblox上花費了140億小時,同比增長了24%。Roblox的長期目標是吸引每天10億用戶。

Meta Virtual Headset Entry Was A Success

Meta 虛擬頭戴式耳機進入大獲成功

Earlier in August, CEO David Baszucki tweeted that only five days after being launched in a beta capacity, Roblox experiences had more than one million downloads through virtual reality headsets made by Meta. By becoming available on Meta, more precisely, its Quest VR headsets, Roblox developer community got the opportunity to optimize their games for Quest and build new ones for the VR community through previous input and feedback from Meta and its Quest community. As for Roblox, it's good to gain another presence, along with the one it has in the Microsoft Corporation (NASDAQ:MSFT) universe, or more precisely, its Xbox.

8月初,首席執行官大衛·巴斯祖基在推特上說,在推出測試版僅五天後,Roblox體驗通過Meta製造的虛擬現實頭戴設備下載量就超過一百萬次。通過在Meta(更確切地說是其Quest VR頭戴設備)上市,Roblox開發者社區有機會針對Quest優化他們的遊戲,並通過Meta及其Quest社區之前的意見和反饋爲VR社區開發新遊戲。至於Roblox,獲得另一個影響力是件好事,以及它在微軟公司(納斯達克股票代碼:MSFT)領域,或者更確切地說是Xbox中的影響力。

Even Gamers Are Inflation-wary But Roblox Is Diversifying Its Revenue Sources

即使是遊戲玩家也對通貨膨脹保持警惕,但是 Roblox 正在實現收入來源的多元化

Although it was initially more popular with youngsters, Roblox is working to attract all categories and it reported to have observed growth in daily active users across the planet and of all age groups. But Roblox is still expected to operate at a loss for the foreseeable future as growth comes at a cost. Shares tumbled as its report reflected the consequences of slowing demand in online gaming and a crowded landscape, but the online gaming platform has jumped on the AI band-wagon with a robust pipeline of promising innovations for the years ahead and with 200 brand activations, it will be making money from advertising as it continues to expand its virtual footprint.

儘管Roblox最初在年輕人中更受歡迎,但它正在努力吸引所有類別,據報道,它已經觀察到全球和所有年齡組的每日活躍用戶都在增長。但是,由於增長是有代價的,預計Roblox在可預見的將來仍將虧損。由於其報告反映了在線遊戲需求放緩和市場擁擠的後果,股價暴跌,但該在線遊戲平台已經加入了人工智能的潮流,在未來幾年中擁有大量有前途的創新,隨着200個品牌的激活,隨着其繼續擴大其虛擬足跡,它將通過廣告賺錢。

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