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AdTheorent to Participate in Fireside Chat With Water Tower Research

AdTheorent to Participate in Fireside Chat With Water Tower Research

adTheorent 將參加 Fireside 與 Water Tower Research
GlobeNewswire ·  2023/07/13 17:00

NEW YORK, July  13, 2023  (GLOBE NEWSWIRE) -- AdTheorent Holding (ADTH.US), a machine-learning pioneer using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that its CEO, Jim Lawson, will participate in a fireside chat hosted by Water Tower Research analyst John Roy to discuss key highlights from the recent Association of National Advertisers (ANA) study entitled "ANA Programmatic Media Supply Chain Transparency Study," which examines the opportunity for marketers utilizing open web programmatic advertising.

紐約,2023 年 7 月 13 日(GLOBE NEWSWIRE)— adtheorent Holding (ADTH.US) 作爲使用隱私前瞻性解決方案爲程序化廣告商提供可衡量價值的機器學習先驅,該公司今天宣佈,其首席執行官吉姆·勞森將參加由水塔研究分析師約翰·羅伊主持的爐邊談話,討論全國廣告商協會(ANA)最近題爲 “ANA程序化媒體供應鏈透明度研究” 的研究的主要亮點,該研究探討了營銷人員利用開放網絡程序化廣告的機會。

About AdTheorent:

關於 adTheorent:

AdTheorent (Nasdaq: ADTH) uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent's advanced machine learning-powered media buying platform powers its predictive targeting, predictive audiences, geo-intelligence, audience extension solutions and in-house creative capability, Studio A\T. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent's product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser's real-world business goals.

Adtheorent(納斯達克股票代碼:ADTH)使用先進的機器學習技術和隱私前瞻性解決方案爲營銷人員提供有影響力的廣告活動。AdTheorent的先進機器學習媒體購買平臺爲其預測定位、預測受衆、地理情報、受衆擴展解決方案和內部創作能力提供支持,Studio A\ T僅利用非敏感數據並專注於機器學習模型的預測價值,AdTheorent的產品套件和靈活的交易模型使廣告商能夠識別最合格的潛在消費者,並提供最佳的創意體驗,從而根據每個廣告商的現實業務進行衡量,提供卓越的結果目標。

AdTheorent is consistently recognized with numerous technology, product, growth and workplace awards. AdTheorent was named an AdExchanger 2022 Top 50 Programmatic Power Player and was honored with an AI Breakthrough Award and "Most Innovative Product" (B.I.G. Innovation Awards) for six consecutive years. Additionally, AdTheorent is the only six-time recipient of Frost & Sullivan's "Digital Advertising Leadership Award." In September 2022, evidencing its continued prioritization of its team, AdTheorent was named a Crain's Top 100 Best Place to Work in NYC for the ninth consecutive year. AdTheorent ranked fifth in the Large Employer Category and 17th Overall in 2022. AdTheorent is headquartered in New York, with fourteen offices across the United States and Canada.

Adtheorent 一直獲得衆多技術、產品、增長和工作場所獎項的認可。Adtheorent 被評爲 AdexChanger 2022 年 50 強程序化強者,並連續六年獲得人工智能突破獎和 “最具創新產品”(B.I.G. 創新獎)。此外,AdTheorent是唯一六次獲得弗羅斯特沙利文 “數字廣告領導力獎” 的公司。2022年9月,AdTheorent連續第九年被評爲Crain紐約最佳工作場所100強,這證明了其團隊的持續優先地位。2022年,Adtheorent在大型僱主類別中排名第五,總體排名第17位。Adtheorent總部位於紐約,在美國和加拿大設有十四個辦事處。

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