A stock split is when a company “divides” its shares into several parts to increase the total number of issued shares. The price per share drops due to stock splits, but there is an important characteristic that the total value of shares held by shareholders does not change.
For example, if it is a 1:2 split ratio, the number of shares held by shareholders will double. The stock price (price) per share is reduced by half, but the asset value remains the same. When stock splits are carried out, stock liquidity increases, making stock prices easy for more investors to reach.
The share split ratio depends on the company's decision, such as 1:2, 1:4, 1:10. Stock prices also fluctuate based on the split ratio.As a result of the stock split, the minimum required investment amount decreases as the stock price falls.
Splits have been announced one after another
There are 46 companies that announced stock splits in 2024. Among them, companies with a total market value of 1 trillion yen or more are summarized below.
JR East (East Japan Railway Company)It is actually the first time in 15 years that (9020) has carried out a stock split.
The purpose is “by lowering the amount of money per investment unit of stock, investors can invest more...

In the previous chapter, you saw that the 13F provides investors with an opportunity to follow stocks held by famous Wall Street funds. However, not all reports provide valuable information. Check the fund's investment strategy before reading the report.
Let's say you get Form 13F. What should I look into then?
Before we get into the details, let's first take a look at what's in the report.
The report contains a lot of information, but the most important ones are as follows.
●The name of the issuer of the securities
● Types of securities (stocks, put/call options, A shares, preferred shares, convertible bonds, etc.)
●Number of shares held (as of the last day of the quarter)
●Market value of shares held (as of the last day of the quarter)
The image above is a snapshot of Pershing Square Capital Management's 13F report for the first quarter of 2022, led by Bill Ackman. Column 1 shows the names of securities held by the fund, and column 2 shows the class of securities. The market value and number of shares for each security are listed in columns 4 and 5, respectively.
According to the report, Pershing Square will be at the end of the first quarter of 2022...

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First, board information is a market data service that displays indicative values such as the price and transaction volume of buy and sell orders and provides them to investors.
Board information on US stocks is provided for each exchange, such as NYSE Arcabook (NYSE umbrella exchange), NYSE Openbook (NYSE), etc.
Nasdaq (NASDAQ exchange) board information is Nasdaq TotalView!
Also, there are the following levels in US stock board information.
Na...

Basically, you can think of a rise in stock prices as a result of earnings growth. However, there are companies famous in the US stock market that are rising in stock prices even without a long-term increase in net profit. Isn't it very strange to some people?
Walmart is one such company. Walmart's net profit barely increased between fiscal 2006 and fiscal 2023; rather, it has declined in recent years. However, during this period, Walmart's stock price has tripled, surpassed the S&P 500's performance by 2.5 times, and has formed a very stable long-term upward trend.
Is there a possibility that Walmart's stock price will rise even if the details of the net profit announcement do not greatly exceed expectations or fall below expectations? The answer is hidden in financial report data. What are the key points to look out for in Walmart's earnings report? What factors influence the long-term trend of Walmart's stock prices? Or what are the factors that affect short-term stock prices?
What you should pay attention to when looking at Walmart's financial results...

The stock price of NVIDIA, which is one of the strongest performing giant technology companies in the US stock market this year, has risen almost 50% since the beginning of the year, and at one point, NVIDIA's price-earnings ratio (PER) evaluation reached close to 100 times.
The significant rise in NVIDIA's stock price may reflect, to some extent, the market's expectations for new financial reports. NVIDIA plans to release its quarterly report for the fourth quarter of fiscal year 2024 after the end of trading in the US stock market on February 21.
So how should we look at NVIDIA's financial reports? What factors could have a significant impact on short-term stock prices? Let's take a look at the 4 main focuses.
1. Comparison of results and guidance (company forecasts) and analyst predictions
Previously, after the semiconductor chip industry had a downward cycle of about 2 years, the sector came out of the slump due to demand for computing power chips fueled by the generative AI boom. Does NVIDIA, a leader in the computing power chip segment, have the greatest potential for rapid business growth and performance growth...

As the company with the largest market capitalization in the world, Apple is always in the spotlight of market participants! Investors will not be able to overlook the release of new Apple products and their sales, and by extension, Apple's financial results. Apple announced financial results at the aftermarket on February 1.
How do you read Apple's financial results report, which currently has the largest market capitalization in the world?
Apple is a stable entity boasting the largest market capitalization in the US stock market. There is a possibility that the results of financial results announcements will have an impact on short-term stock prices. However, for mature companies with large market capitalization such as Apple, it is recognized that the impact on long-term trends is not that big.
Therefore, it seems good to decipher the results while paying attention to a few important points from a long-term perspective.
1. Earnings Stability
Long-term corporate development is underpinned by stable earnings.
First, it is necessary to clarify what the company's profit source is, and then closely monitor whether it is stable.As long as earnings are stable, it is thought that overall business performance will not deteriorate easily...

Google's strong stock price performance this yearTerrainIn addition to that,Good financial results that exceeded market expectationsIt is related to the fact that they have been announced continuously.
According to the moomoo app, this year is the second consecutive quarter,Both sales and EPSIt exceeded analysts' expectations, and stock price movements after the financial results were announced were good.
According to Moomoo's financial calendar, GoogleAfter the US market on October 24(Early morning of the 25th Japan time)The financial results are scheduled to be announced in
Will the results exceed expectations this time around?
Now, I will explain the points to decipher financial results.
1. Advertising business as a source of revenue
When analyzing a company's financial results, it is necessary to focus on the business that generates the highest percentage of revenue。
In the case of Google, ad revenue accounts for approximately 80% of the company's total revenue. In other words, the advertising business is Google's core business. When it comes to Google's advertising business, it's a good idea to focus on two points.
Point ① Growth in advertising revenue
There is a certain periodicity in the advertising business.The world's economic...

Since entering 2024, Microsoft's stock price has continued its upward trend since 2023. After Apple, the company became the second largest company in the world with a total market capitalization exceeding 3 trillion dollars. After the market closes on January 30, Microsoft is expected to release its latest financial results report. The stock price will be evaluated by the market when the report is announced. Whether or not the market value can be maintained at $3 trillion will probably depend on the content of this new earnings report.
So how should we read Microsoft's earnings report? What indicators are likely to have a significant impact on stock prices? Actually,The answer is hidden in the development path Microsoft has followed over the past few years.
Generally,There are two options for businesses to grow. Do you want to increase sales (revenue) or improve profit marginsThat's it. It can be said that Microsoft is a company that has achieved both.
The transformation from a PC manufacturer to a cloud provider over the past 5 fiscal years was a resplendent success. Currently Office 365 etc...

Among the many US stock markets, Netflix is boasting excellent performance, with its stock price soaring by an astonishing 30 times over the past 10 years.
As a pioneer in the streaming media industry, Netflix has benefited from the industry's explosive growth. Recently, the company has moved into a period of steady growth. So how do you decipher Netflix earnings reports? The three areas are critical: revenue growth, balance between content investment and cash flow, and profit margins.
1. Revenue growth
Netflix used to achieve revenue growth of more than 20% compared to the previous year, but that era has passed. In the fourth quarter of 2022, the company's profit growth rate was around 2%, and it seemed to fall into negative growth. However, in the following quarter, Netflix's revenue growth increased, reaching around 7.8% in the third quarter of 2023. Going forward, whether Netflix can sustain this recovery in revenue growth is critical. Of particular note are the following two main indicators.
First, the most notable indicator is paid subs...