Many media have used the “Chinese version of Starbucks” to d...

Many media have used the “Chinese version of Starbucks” to describe Lucky. In China, Lucky did take the lead: Lucky was born in 2017, and in more than four years, the number of stores officially surpassed Starbucks to become the largest coffee chain brand in China. As of the end of 2022, Lucky, which has 8,214 stores in China, has further widened the gap between Starbucks and it. For Lucky, going overseas is a key strategy for seeking a second growth curve. According to the financial reports for the fourth quarter of 2022 and 2022 released by Lucky on March 2, 2023, the month-on-month sales growth rate of Lucky's own stores was 41.2%, 19.4%, and 9.2%, respectively, from the second quarter to the fourth quarter of 2022, showing a clear slowing trend.