Prices have increased twice in the first week of May! Tesla's Shanghai Gigafactory delivered more than 75,000 vehicles in April

Furthermore, on May 2, official price increases for the Tesla Model 3 and Model Y in the Chinese market were announced, an increase of 2,000 yuan, and the starting prices rose to 231,900 yuan and 263,900 yuan respectively. Immediately after that, on May 5, the prices of all Tesla Model S and Model X models increased by 19,000 yuan. The adjusted starting prices of these two models were 808,900 yuan and 898,900 yuan respectively.

Although Tesla's price adjustments have surprised domestic consumers, there have been dozens of price adjustments from last year to now. Among them, the most significant price reduction for the Model 3 and Model Y models was 14,000 yuan and 37,000 yuan respectively. However, in addition to regular price cuts, Tesla will also increase prices for models sold in China.

The US car company's price strategy doesn't follow common sense. If the price reduction is to stimulate sales growth, then what is the reason for the price increase? According to reports, Tesla sold 229,300 units in the Chinese market in the first quarter, an increase of 21% over the previous year, but profit fell 20%. Therefore, making up for profit losses may be one of the reasons for the price increase. On the other hand, it is to dispel users' wait-and-see attitude of holding coins and using price increases to force orders, thereby stimulating sales growth.