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In late October, I postedTesla price cutAfter that, $Tesla(TSLA.US)$ Prices have been cut 2 times in a row. To be honest, today's sudden wave of price adjustments has somewhat exceeded my expectations, but the ability to adjust prices freely and freely shows the company's strong competitiveness in the current situation where upstream costs and prices remain high!
Second, the Passenger Transport Association's October data was released. Among them, fuel vehicles began to decline in a single month... this is not surprising. The “cold winter” of our own industry began 3-4 years ago. After that, there was “cars going to the countryside,” then China 5 switched to country 6. This year, various regions directly distributed cash subsidies, halved purchase tax, and a second round of “cars going to the countryside”. Since cars themselves are durable goods, marginal utility will decrease after implementing the same policy. In addition, demand for improvements has basically been released this year (for example, luxury cars experienced a clear month-on-month decline in October, and the improvement needs of new energy car owners with parking spaces/garages are relatively saturated). Next year will inevitably enter a more differentiated “manual struggle” year, such as Tesla's new price cuts The launch of a model will be a turning point. However, the decline in subsidies for new energy vehicles, combined with the uncertainty of lithium mining, as well as the cold problem in the northern region (150%-200% of electricity loss in summer) and the coverage rate of fast charging piles will affect the further penetration of NEVs. Competition in the “stock” fuel vehicle market is expected to be fierce.
Some “brick houses” always say XX incentive policies to stimulate the market when the industry is not working, but for the stock market, many policies will not increase total demand; it is better to use this resource for new energy, digitalization, or semiconductors.
Currently, domestic consumer recognition of independent brands is increasing. As to who can “survive” in the automotive industry, $BYD shares (01211.HK) $ are very certain. $GWMOTOR(02333.HK)$ Changan is probably a few others!
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