
Jersey City, NJ - Moomoo, one of the world's leading investment and trading platforms launched the "Take Charge of Your Trading" omni-channel advertising campaign in New York City on January 13, 2025. The campaign started with the Herald Square subway station this week and will expand to the Grand Central Subway station from February to March. It will be followed by a series of offline events.
Meanwhile, moomoo amplified its reach with social media ads on YouTube and strategic podcast partnerships. The campaign also featured interactive initiatives across its owned channels, including LinkedIn, Facebook, X (formerly Twitter), Instagram, and Reddit.
The campaign focuses on empowering retail investors to take charge of their trading using moomoo's features and tools. Alongside the outdoor ads, the editorial campaign will run through the end of Q1, ensuring moomoo's signature orange becomes a recognizable symbol for New York investors.
As part of the campaign, moomoo is also enhancing its popular new user promotion. Eligible users can now receive up to 30 free stocks — double the previous offer — with a qualified deposit, along with the opportunity to earn an 8.1% APY* on uninvested cash for three months. This upgraded incentive underscores moomoo's commitment to empowering retail investors by offering greater value and encouraging them to explore the platform's robust trading features.
"As we continue to innovate and evolve, the 'Take Charge of Your Trading' campaign represents not just our commitment to financial literacy and education, but our dedication to connecting with our customers in a meaningful way. We're excited to share our vision with New York City commuters and visitors and invite everyone to be part of the journey ahead," said Neil McDonald, CEO, Moomoo US.
Created by the 360 creative marketing agency – Known Studio, the campaign is directed by its president Mark Feldstein. He also commented: “We’re thrilled to serve as Moomoo’s agency, as together we build on the momentum of this uniquely powerful platform. Our creative and strategy teams were inspired to create this bold campaign that brings the brand to life and shows how Moomoo empowers everyday people to take charge of their trading in a way that's anything but ordinary. Moomoo is poised for extraordinary growth in the US, and it is a privilege to support.”
*Terms and Conditions apply to New User Promo. Stocks received may vary. Promo 8.1% APY (as of 12/18/24) is for new users only. The Base Rate is 4.1% APY plus a 4% temporary boost once activated. The actual APY may differ. Rates may change. Enrollment in the Cash Sweep Program is required. See program details at www.moomoo.com/us/support/topic 4_222
About moomoo
Moomoo is an investment and trading platform that empowers global investors with pro-grade, easy-to-use tools, data, and insights. It provides users with the necessary information and technology to make more informed investment decisions. Investors have access to advanced charting tools, technical analytics, and in-depth data. Moomoo grows with its users, cultivating a community where investors share, learn, and grow together in one place. Moomoo provides free access to investment courses, educational materials, and interactive events that any investor, at any level, can gain from. Users can join forum discussions, trending topics, and seminars to better their investment knowledge and insights.
The moomoo app is offered by Moomoo Technologies Inc. ("MTI") a company that is based in Jersey City, NJ. The app is used globally in countries including the U.S., Singapore, Australia, Japan, Malaysia and Canada. MTI is not a broker-dealer and does not provide investment advice or recommendations. In the U.S., securities products and services are offered by Moomoo Financial Inc. ("MFI"), an SEC-registered broker-dealer and member FINRA/SIPC. MTI and MFI are indirect, wholly-owned subsidiaries of Futu Holdings Limited (Nasdaq: FUTU). FUTU has won multiple awards internationally, such as Fortune's 100 Fastest Growing Companies in 2022. Moomoo is not just your investment platform. It is your investment journey.
For more information, please visit moomoo's official website at www.moomoo.com/us or feel free to email: pr@us.moomoo.com.