Moomoo becomes first wealth-tech and digital investment platform in Southeast Asia to join Global Anti-Scam Alliance

As the No. 1 trading app in Malaysia, Moomoo joins a cross-sector coalition of banking & finance, technology and telecommunications leaders to strengthen investor protection and combat investment scams.

KUALA LUMPUR, 10 November 2026 — Moomoo today announced that it has joined the Global Anti-Scam Alliance (GASA) as a Corporate Member, becoming the first wealth-tech and digital investment platform in Southeast Asia to join the global coalition.

Moomoo joins an alliance whose corporate membership includes major players across banking, payments, technology and telecommunications, including HSBC, OCBC, Standard Chartered, J.P. Morgan, Mastercard, Visa, Amazon, Google, Meta, TikTok and telecommunications providers. Mastercard serves as GASA’s Chair, while Amazon is Vice-Chair.

Until now, the digital brokerage and wealth-tech sector has not had a comparable presence in this ecosystem. Moomoo’s membership fills an important gap by bringing the perspective of a digital investment platform into discussions on scam prevention, intelligence-sharing, customer protection and public education.

Rise in investment scams requires ecosystem-driven solutions

As investment activity becomes increasingly digital, scams are also evolving around the investor journey. Fraudsters are using the brands and visual identities of legitimate brokerages to create fake websites, cloned trading applications, fraudulent social media advertisements, impersonated executives, and fraudulent messaging groups. Moomoo’s participation in GASA will enable it to contribute relevant insights from this part of the financial ecosystem while collaborating with partners that have visibility over other stages of a scam, from the first contact through a social-media post, phone call or message, to payments and attempted fund transfers.

“As more Malaysians turn to digital platforms to participate in the financial markets, the ways scammers target investors have also become more sophisticated. We have seen how fraudsters misuse familiar brokerage brands, fake advertisements and messaging groups to gain credibility and lure people into making decisions they otherwise might not,” said Dennis Jee, CEO, Moomoo Malaysia.

“Protecting investors requires more than the safeguards within any one platform. It also means helping people recognise warning signs, know where to seek verified information and understand what to do when they encounter suspicious activity. Through GASA, we hope to bring our experience in Malaysia's digital investment landscape to a wider industry effort, while strengthening the awareness and collaboration needed to protect investors.”

The move reflects Moomoo’s commitment to taking a more active role in combating investment scams, as its business and footprint continue to expand in Malaysia, having recently crossed three million downloads and opened its fourth store in Penang last month.

“As our presence in Malaysia grows, so does our responsibility to the investing community. Beyond providing access to the markets, we want to play a meaningful role in helping investors make informed decisions and stay alert to potential scams. Joining GASA gives us an opportunity to take that commitment beyond our own platform and contribute to a broader effort to make the digital investment environment safer,” Dennis added.

State of scams in Asia

Scams remain a widespread threat across Asia. GASA’s State of Scams Asia 2026 report found that 71% of Asian adults encountered a scam in the past year. Investment scams were among the three most common forms encountered, cited by 22% of respondents, alongside shopping and employment scams. The report estimates that scams have cost consumers US$136.5 billion across Asia.

The challenge is compounded by the growing sophistication of scam tactics. For investors, a scam can begin with something deceptively familiar: an advertisement using the branding of a licensed firm, a message from a purported adviser, a fabricated screenshot showing investment returns, or an invitation to an “exclusive” WhatsApp or Telegram group. As scammers use artificial intelligence, deepfakes and cloned digital platforms to make their approaches more convincing, stronger action is needed from every part of the ecosystem.

GASA brings together policymakers, law-enforcement agencies, consumer authorities, financial institutions, technology and telecommunications companies, cybersecurity organisations and other stakeholders to share knowledge and develop practical solutions against scams.

“A scam rarely starts where the money ends up. It might begin with a fake ad, move to a messaging group, and only later reach a brokerage account, and until now we had no investment platform at the table to show us that last step. Moomoo’s decision to join GASA as the first wealth-tech and digital investment platform in Southeast Asia fills a real gap in our alliance. Their insight into how fraudsters misuse the brands of legitimate brokerages will help us, and our members across banking, technology and telecommunications, to disrupt scams earlier and protect more investors,” said Jorij Abraham, Managing Director and Founder, Global Anti-Scam Alliance (GASA).

Leading by example

Moomoo’s GASA membership reinforces its wider ambition to be recognised not only as a market-leading digital investment platform, but also as a responsible participant in the region’s financial ecosystem. It comes as the company continues to grow its presence in Southeast Asia.

“Moomoo’s reputation is built on the trust customers place in us when they make decisions about their financial futures,” said Erika Chiang, Chief Marketing and Growth Officer, Moomoo Southeast Asia. “As a market leader, we have an opportunity and an obligation to use our reach responsibly. We are excited to work with GASA and the ecosystem to contribute to policy, intelligence-sharing and public-education discussions alongside established leaders from across the digital economy."

“Our partnership with GASA also allows us to connect our investor education efforts with a broader ecosystem of banks, platforms, payment providers, telecommunications companies, public agencies and law-enforcement partners, all working towards the same goal: making the digital economy safer for the people who rely on it,” Erika added.

What's Next

To kickstart a series of regional initiatives, GASA will be hosting a public webinar on investment scams, where Moomoo will be contributing its insights alongside a panel including representatives from law enforcement and major platform players. For details on date and time, follow the official Moomoo Instagram accounts @moomoomalaysia to find out more details.

Longer-term programme will include regular educational content, threat-led alerts, periodic reviews of scam patterns and continued engagement with ecosystem partners.