Oatly Continues North American Beverage Portfolio Expansion With the Launch of Flavored Oatmilk Creamers
Oatly Continues North American Beverage Portfolio Expansion With the Launch of Flavored Oatmilk Creamers
Oatly Continues North American Beverage Portfolio Expansion with the Launch of Flavored Oatmilk Creamers
Oatly推出调味燕麦奶精，继续扩大北美饮料产品组合
Oatly Continues North American Beverage Portfolio Expansion with the Launch of Flavored Oatmilk Creamers
Oatly推出调味燕麦奶精，继续扩大北美饮料产品组合
Oatly Continues North American Beverage Portfolio Expansion with the Launch of Flavored Oatmilk Creamers
Oatly推出调味燕麦奶精，继续扩大北美饮料产品组合
Oatly Continues North American Beverage Portfolio Expansion with the Launch of Flavored Oatmilk Creamers
Oatly推出调味燕麦奶精，继续扩大北美饮料产品组合
Available in four delicious flavors and leveraging Oatly's expertise in non-dairy coffee complements, Oatly Oatmilk Creamers are designed for those seeking a sweet and indulgent coffee experience at-home.
Oatly Oatmilk Creamers 有四种美味口味可供选择，充分利用 Oatly 在非乳制咖啡补充剂方面的专业知识，专为那些在家中寻求甜蜜和纵情咖啡体验的人而设计。
Available in four delicious flavors and leveraging Oatly's expertise in non-dairy coffee complements, Oatly Oatmilk Creamers are designed for those seeking a sweet and indulgent coffee experience at-home
Oatly Oatmilk Creamers 有四种美味口味可供选择，利用 Oatly 在非乳制咖啡补充剂方面的专业知识，专为那些寻求在家中享受甜蜜和纵情咖啡体验的人而设计
MALMÖ, Sweden, Feb. 27, 2024 (GLOBE NEWSWIRE) -- Oatly Group AB (Nasdaq: OTLY)("Oatly" or the "Company"), the world's original and largest oatmilk company, today announced the launch of Oatly Oatmilk Creamers in the US, a new beverage innovation that joins the brand's growing fluid portfolio aimed at inspiring increased use in coffee occasions. Available in a lineup of four classic flavors: Sweet & Creamy, Vanilla, Caramel, and Mocha, Oatly Creamers are designed to swirl seamlessly into drip and other at-home coffee applications adding a touch of sweetness to each brew.
瑞典马尔默，2024年2月27日（环球新闻专线）——全球原创和最大的燕麦奶公司Oatly集团AB（纳斯达克股票代码：OTLY）（“Oatly” 或 “公司”）今天宣布在美国推出Oatly Oatmilk Creamers，这是一项新的饮料创新，加入了该品牌不断增长的液体产品组合，旨在激发在咖啡场合的更多使用。Oatly Creamers 有四种经典口味可供选择：甜奶味、香草味、焦糖味和摩卡味，旨在无缝融入滴滤咖啡和其他家用咖啡中，为每种冲泡咖啡增添一丝甜味。
With plant-based creamers up 13% in dollar sales and 9% in unit sales, respectively, in the last 52 weeks1, Oatly believes this initial move into flavored creamers will unlock a strong opportunity to reach new and existing buyers. Shoppers can expect to find Oatly Creamers in the refrigerated aisle of retailers nationwide, including Walmart, Target, Albertsons, Kroger, Stop & Shop, and more, with a suggested retail price of $5.99.
在过去的52周中，植物基奶精的美元销售额和单位销售额分别增长了13％和9％1，Oatly认为，最初转向调味奶精将为吸引新老买家提供绝佳机会。购物者有望在全国零售商的冷藏过道中找到Oatly Creamers，包括沃尔玛、塔吉特、艾伯森、克罗格、Stop & Shop等，建议零售价为5.99美元。
Oatly Creamers join the brand's existing lineup of non-dairy milk alternatives available in North America, including – Barista Edition, Original, Full Fat, Low Fat, Chocolate, and most recently introduced Super Basic and Unsweetened Oatmilks – all of which offer the same creamy taste, frothy feel and functionality as cow's milk, while generally having a lower environmental impact2. All Oatly oatmilks and creamers sold in the US are free of the nine major allergens and are vegan, glyphosate-free, Non-GMO Project Verified, Gluten Free Certified and Kosher Certified.
Oatly Creamers 加入了该品牌在北美可用的现有非乳制牛奶替代品阵容，包括咖啡师版、原味、全脂、低脂、巧克力以及最近推出的超级基本燕麦奶和不加糖的燕麦奶——所有这些都具有与牛奶相同的奶油味、泡沫感和功能，同时总体上对环境的影响较小2。在美国销售的所有 Oatly 燕麦奶和奶精均不含九种主要过敏原，并且是纯素、不含草甘膦、非转基因项目认证、无麸质认证和犹太洁食认证。
"At Oatly, we're passionate about all things coffee, and naturally saw an opportunity to bring our expertise to the diverse and popular creamer category," said Leah Hoxie, SVP of Innovation, Oatly North America. "As a company, we're committed to converting cow's milk drinkers into oatmilk buyers, so we're excited to now offer fantastic, flavored creamers to people looking for a sweeter, more indulgent coffee experience. No matter consumers' dietary preferences, it's our hope that all coffee drinkers can agree with our belief that our new Oatly Creamers deliver superior taste and functionality - just like the rest of our oatmilk portfolio."
Oatly北美创新高级副总裁Leah Hoxie表示：“在Oatly，我们对咖啡的所有事物都充满热情，自然也看到了将我们的专业知识带入多样化和广受欢迎的奶精类别的机会。”“作为一家公司，我们致力于将喝牛奶的人转变为燕麦奶购买者，因此，我们很高兴现在能够为寻求更甜、更放纵的咖啡体验的人们提供美味的调味奶精。无论消费者的饮食偏好如何，我们都希望所有喝咖啡的人都能认同我们的信念，即我们的新款Oatly Creamers具有卓越的口感和功能——就像我们的其他燕麦奶产品组合一样。”
Oatly introduced the brand's beloved Barista Edition Oatmilk when it entered the market in 2017, initially by partnering with the coffee community. Today, Barista is currently the #1 velocity oat creamer3 in the US.
Oatly在2017年进入市场时推出了该品牌备受喜爱的Barista版燕麦奶，最初是与咖啡界合作的。如今，Barista 目前是 #1 velocity 燕麦奶精3 在美国。
For more information, visit Oatly.com.
欲了解更多信息，请访问 Oatly.com。
About Oatly
We are the world's original and largest oat drink company. For over 30 years, we have exclusively focused on developing expertise around oats: a global power crop with inherent properties suited for sustainability and human health. Our commitment to oats has resulted in core technical advancements that enabled us to unlock the breadth of the dairy portfolio, including alternatives to milks, ice cream, yogurt, cooking creams, spreads and on-the-go drinks. Headquartered in Malmö, Sweden, the Oatly brand is available in more than 20 countries globally.
关于 Oatly
我们是世界上最大的原创燕麦饮料公司。30 多年来，我们一直专注于发展燕麦方面的专业知识：燕麦是一种全球性强力作物，具有适合可持续发展和人类健康的固有特性。我们对燕麦的承诺带来了核心技术进步，使我们能够开拓乳制品产品组合的广度，包括牛奶、冰淇淋、酸奶、烹饪奶油、涂抹酱和随身饮料的替代品。Oatly品牌总部位于瑞典马尔默，在全球20多个国家有售。
Forward Looking Statements
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Any express or implied statements contained in this press release that are not statements of historical fact may be deemed to be forward-looking statements, including, without limitation, the launch of new products and potential sales from these products, as well as statements that include the words "expect," "intend," "plan," "believe," "project," "forecast," "estimate," "may," "should," "anticipate," "will," "aim," "potential," "continue," "is/are likely to" and similar statements of a future or forward-looking nature. Forward-looking statements are neither promises nor guarantees, but involve known and unknown risks and uncertainties that could cause actual results to differ materially from those projected, including, without limitation: general economic conditions including high inflationary cost pressures; our history of losses and inability to achieve or sustain profitability; the impact of the COVID-19 pandemic, including the spread of variants of the virus, on our business and the international economy; a cybersecurity incident or other technology disruptions; changing consumer preferences and our ability to adapt to new or changing preferences; and the other important factors discussed under the caption "Risk Factors" in Oatly's Annual Report on Form 20-F for the year ended December 31, 2022 filed with the SEC on April 19, 2023 and our Current Report on Form 6-K filed with the SEC on November 9, 2023 and other filings with the SEC as such factors may be updated from time to time. Any forward-looking statements contained in this press release speak only as of the date hereof and accordingly undue reliance should not be placed on such statements. Oatly disclaims any obligation or undertaking to update or revise any forward-looking statements contained in this press release, whether as a result of new information, future events or otherwise, other than to the extent required by applicable law.
前瞻性陈述
本新闻稿包含1995年《私人证券诉讼改革法》所指的前瞻性陈述。本新闻稿中包含的任何非历史事实陈述的明示或暗示陈述均可被视为前瞻性陈述，包括但不限于新产品的推出和这些产品的潜在销售，以及包含 “期望”、“打算”、“计划”、“相信”、“项目”、“预测”、“估计”、“可能”、“应该”、“预期”、“将”、“将” 等字样的陈述目标”、“潜力”、“继续”、“是/很可能” 以及具有未来或前瞻性质的类似陈述。前瞻性陈述既不是承诺也不是保证，但涉及已知和未知的风险和不确定性，这些风险和不确定性可能导致实际结果与预期存在重大差异，包括但不限于：包括高通胀成本压力在内的总体经济状况；我们的亏损历史和无法实现或维持盈利能力；COVID-19 疫情，包括病毒变种的传播，对我们的业务和国际经济的影响；网络安全事件或其他技术中断；变化消费者的偏好以及我们适应新偏好或不断变化的偏好的能力；以及Oatly于2023年4月19日向美国证券交易委员会提交的截至2022年12月31日止年度的20-F表年度报告、我们于2023年11月9日向美国证券交易委员会提交的6-K表最新报告以及向美国证券交易委员会提交的其他文件中在 “风险因素” 标题下讨论的其他重要因素，因为这些因素可能会不时更新。本新闻稿中包含的任何前瞻性陈述仅代表截至本新闻稿发布之日，因此不应过度依赖此类陈述。除适用法律要求的范围外，Oatly不承担任何义务或承诺更新或修改本新闻稿中包含的任何前瞻性陈述，无论是由于新信息、未来事件还是其他原因。
[1] Nielsen; Total US XAOC; 52 weeks ending January 27, 2024
[2] Poore, J., & Nemecek, T. (2018). Reducing food's environmental impacts through producers and consumers. Science, 360(6392), 987-992
[3] Nielsen; Total US XAOC; Velocity 12 weeks ending January 27, 2024
[1] 尼尔森；美国总计 XAOC；截至 2024 年 1 月 27 日的 52 周
[2] J. Poore 和 T. Nemecek（2018）。通过生产者和消费者减少食品对环境的影响。科学，360（6392），987-992
[3] 尼尔森；美国道达尔 XAOC；Velocity 截至 2024 年 1 月 27 日的 12 周
Photos accompanying this announcement are available at
本公告附带的照片可在以下网址获得
Contact Oatly Group AB +1 866-704-0391 investors@oatly.com oatly@finnpartners.com
联系 Oatly Group AB +1 866-704-0391 investors@oatly.com oatly@finnpartners.com