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Imax Comes To Living Rooms With Disney+ Partnership: What Investors Should Know

Imax Comes To Living Rooms With Disney+ Partnership: What Investors Should Know

IMAX与迪士尼+合作伙伴进军客厅:投资者应该知道什么
Benzinga Real-time News ·  2021/11/08 10:58

The Walt Disney Company (NYSE:DIS) is partnering with a leading movie theater company to enhance the at-home viewing experience for consumers.

这个迪士尼(纽约证券交易所股票代码:DIS)正在与一家领先的影院公司合作,以增强消费者的在家观看体验。

What Happened: Disney is partnering with Imax Corp (NYSE:IMAX) to offer a new experience for at-home viewing.

发生的事情:迪士尼正在与IMAX公司(纽约证券交易所代码:IMAX)将提供在家观看的全新体验。

Imax’s Expanded Aspect Ratio, which offers up to 26% more screen picture compared to traditional widescreen formats, will be offered to consumers.

IMAX的扩展宽高比将提供给消费者,与传统的宽屏格式相比,它提供的屏幕图像最多增加26%。

The partnership will see 13 Marvel movies available to Disney Plus subscribers beginning Nov. 12, in celebration of Disney Plus Day.

这一合作伙伴关系将从11月12日开始向迪士尼+的订户提供13部漫威电影,以庆祝迪士尼+日。

Disney becomes the first major streaming service to offer Imax Enhanced features for consumers at home.

迪士尼成为第一家为家庭消费者提供IMAX增强功能的主要流媒体服务。

The move also coincides with the Disney Plus premiere of “Shang-Chi and the Legend of The Ten Rings,” which hits the streaming service on Nov. 12, the two year anniversary of Disney Plus.

这一举措也与迪士尼Plus的首映式不谋而合,该片将于11月12日,也就是迪士尼Plus的两周年纪念日,在流媒体服务上登陆流媒体服务网站尚奇和十环传奇。

Other titles offered under the Disney and Imax partnership are “Iron Man,” “Guardians of the Galaxy,” “Guardians of the Galaxy Vol. 2,” “Captain America: Civil War,” “Doctor Strange,” “Thor: Ragnarok,” “Black Panther,” “Avengers: Infinity War,” “Ant-Man and the Wasp,” “Captain Marvel,” “Avengers: Endgame” and “Black Widow.”

迪士尼和IMAX合作出品的其他影片还有《钢铁侠》、《银河护卫队》、《银河护卫队第二卷》、《美国队长:内战》、《奇异博士》、《雷神:荒野猎人》、《黑豹》、《复仇者联盟:无限战争》、《蚁人与黄蜂》、《漫威船长》、《复仇者联盟:终极游戏》和《黑寡妇》。

Related Link: Disney Unveils 'The Book Of Boba Fett' Trailer: Can Streamer Have End Of Year Records Like Netflix Did 

相关链接:迪士尼推出《波巴·费特之书》预告片:Streamer能像Netflix一样有年终唱片吗?

Why It’s Important: Disney is celebrating the two-year anniversary of the Disney+ streaming platform with several big marketing pushes and promotions.

为什么它很重要:迪士尼正在通过几项大规模的营销和促销活动来庆祝迪士尼+流媒体平台成立两周年。

The company is launching non-fungible tokens for several owned properties that will come with free streaming memberships.

该公司将推出几个自有物业的不可替代代币,这些物业将附带免费的流媒体会员资格。

Disney also announced a new $1.99-per-month promo for Disney+ for new and returning subscribers.

迪士尼还宣布了一项新的迪士尼+促销活动,每月1.99美元,面向新订户和回归订户。

Imax has partnered with Marvel Studios dating back to 2010. Marvel movies on Imax screens have grossed $1.6 billion globally, which makes the Marvel Cinematic Universe the top-grossing franchise in Imax history.

IMAX与漫威影业的合作可以追溯到2010年。在IMAX银幕上上映的漫威电影在全球获得了16亿美元的票房收入,这使得漫威电影宇宙成为IMAX历史上票房收入最高的系列电影。

Disney ended the third quarter with 116 million subscribers. The company reports its fourth-quarter financial results and a new subscriber figure on Nov. 10 after the market close.

迪士尼第三季度末拥有1.16亿订户。该公司将于11月10日收盘后公布第四季度财务业绩和新的订户数字。

The partnership could help Imax monetize its technology to streaming partners as consumer interest shifts in viewing habits. Disney could get a boost to subscriber figures with a concentration on the at-home movie viewing experience.

随着消费者对观看习惯的兴趣发生变化,这一合作关系可能有助于Imax将其技术货币化给流媒体合作伙伴。迪士尼可以通过专注于家庭电影观看体验来提振订户数量。

DIS, IMAX Price Action: DIS shares were up 0.98% at $177.46 Monday morning. 

DIS,IMAX价格行动:DIS股价周一早盘上涨0.98%,报177.46美元。

IMAX shares were down 0.92% at $20.56. 

IMAX股价下跌0.92%,报20.56美元。

声明:本内容仅用作提供资讯及教育之目的,不构成对任何特定投资或投资策略的推荐或认可。 更多信息
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