US Entrepreneurs Skew Older Than Counterparts in the UK
US Entrepreneurs Skew Older Than Counterparts in the UK
NORTHAMPTON, MA / ACCESSWIRE / April 9, 2024 / GoDaddy
As originally published by GoDaddy's Venture Forward Research Initiative
马萨诸塞州北安普敦/ACCESSWIRE /2024年4月9日/GoDaddy
最初由 GoDaddy 的风险前瞻研究计划发布
The big fact
重要事实
Microbusiness owners in the U.S. skew older than those in the U.K. In the U.S., 63% of microbusiness entrepreneurs are Generation X (age 40-54) or baby boomers (age 55+), compared to 49% in the U.K., where millennials (age 25-39) take the lead.
美国的微型企业主年龄比英国的微型企业主年龄更大。在美国,63%的微型企业家是X世代(40-54岁)或婴儿潮一代(55岁以上),而英国的这一比例为49%,千禧一代(25-39岁)处于领先地位。
Older generations make more in the U.S.
老一辈在美国赚得更多
One in six microbusiness owners from all generations earn over $100K or £180K, but the breakdown in age groups differs between the U.S. and U.K.
各代人中有六分之一的微型企业主收入超过10万美元或18万英镑,但美国和英国的年龄组细分有所不同。
In the U.S., the older the microbusiness owner, the more they make, compared to the U.K., where earnings are more evenly split among age groups. In the U.S., 60% of Gen X and 62% of baby boomers earn over $100K, while 25-26% of Generation Z, Gen X and baby boomers from the U.K. report revenue over £180K.
在美国,微型企业主年龄越大,他们的收入就越多,而英国的收入在各个年龄组之间的分配更加均匀。在美国,60%的X世代和62%的婴儿潮一代的收入超过10万美元,而来自英国的25-26%的Z世代、X世代和婴儿潮一代报告的收入超过18万英镑。
US & UK Entrepreneurs
美国和英国企业家
Which generation has the most entrepreneurs?
哪一代的企业家最多?
US: 41% Gen X (40 - 54)
美国:41% X 世代 (40-54)
- 33% Millennials (25 - 39)
- 22% Baby Boomers (55+)
- 3% Gen Z (18 - 24)
- 33% 千禧一代 (25-39)
- 22% 婴儿潮一代(55 岁以上)
- 3% Z 世代 (18-24)
UK: 45% Millennials (25 - 39)
英国:45% 的千禧一代(25-39)
- 37% Gen X (40 - 54)
- 12% Baby Boomers (55+)
- 6% Gen Z (18 - 24)
- 37% X 世代 (40-54)
- 12% 婴儿潮一代(55 岁以上)
- 6% Z 世代 (18-24)
Breakdown of those earning over $100k or £180k
收入超过10万美元或18万英镑的人的明细
US: 62% Baby Boomers (55+)
美国:62% 婴儿潮一代(55 岁以上)
- 60% Gen X (40 - 54)
- 56% Gen Z (18 - 24)
- 60% X 世代 (40-54)
- 56% Z 世代 (18-24)
UK: 26% Gen Z (18 - 24)
英国:26% Z 世代 (18-24)
- 25% Gen X (40 - 54)
- 25% Baby Boomers (55+)
- 25% X 世代 (40-54)
- 25% 婴儿潮一代(55 岁以上)
Source: GoDaddy Venture Forward U.S. & U.K. National Surveys. August 2023 (N-U.S. = 3.525 // N-U.K. = 2.651
来源:GoDaddy 风险投资前瞻美国和英国全国调查。2023 年 8 月 (N-U.S. = 3.525//N-U.K. = 2.651
More money, less optimism
更多的钱,更少的乐观情绪
Despite being the highest earners, baby boomers in the U.S. report less optimism about their overall expectation for their business during the next six months, with only 65% indicating a positive outlook, compared to 77% of Gen Z respondents.
尽管是收入最高的人,但美国的婴儿潮一代报告说,他们对未来六个月业务的总体预期不那么乐观,只有65%的人表示前景乐观,而Z世代受访者的这一比例为77%。
Additionally, entrepreneurs who generate significantly more revenue, particularly those with over $600K or £500K, reported higher levels of stress, anxiety and burnout.
此外,收入显著增加的企业家,尤其是那些收入超过60万美元或50万英镑的企业家,报告的压力、焦虑和倦怠程度更高。
Younger generations may be more entrepreneurial
年轻一代可能更具创业精神
Not only is Gen Z the most optimistic group of microbusiness owners in the U.S., but they may also be the most entrepreneurial. 37% of Gen Z in the U.S. always dreamed of starting their own businesses, versus the 22% of Gen X and 15% of baby boomers, according to Venture Forward data. A recent study revealed that 50% of Gen Z aspire to become an entrepreneur.
Z世代不仅是美国最乐观的微型企业主群体,而且他们也可能是最具创业精神的群体。根据Venture Forward的数据,美国37%的Z世代一直梦想着创业,而X世代的这一比例为22%,婴儿潮一代的这一比例为15%。最近的一项研究表明,有50%的Z世代渴望成为一名企业家。
And, in the U.S., 75% of Gen Z hope to turn their microbusiness into their primary source of income, compared to 58% of baby boomers, who often start a side business after retirement or continue one as a hobby.
而且,在美国,75%的Z世代希望将微型企业转变为主要收入来源,而婴儿潮一代的这一比例为58%,他们通常在退休后创办副业或将副业作为业余爱好继续经营。
The research
这项研究
GoDaddy's Venture Forward research initiative analyzes more than 20 million online businesses with a digital presence (measured by a unique domain and an active website). Most of these businesses employ fewer than ten people, categorizing each as a microbusiness. While these microbusinesses may be small, their impact on economies is outsized even though they are often too informal or too new to show up in traditional government statistics.
GoDaddy 的 Venture Forward 研究计划分析了超过2000万家具有数字化存在的在线企业(以独特的域名和活跃的网站来衡量)。这些企业中的大多数雇员少于十人,每家企业都归类为微型企业。尽管这些微型企业规模可能很小,但它们对经济的影响是巨大的,尽管它们往往过于非正式或太新,无法出现在传统的政府统计数据中。
Since 2018, Venture Forward surveyed more than 36,000 small business owners with a digital presence, making it the source for microbusiness data and insights.
自2018年以来,Venture Forward对36,000多名拥有数字业务的小企业主进行了调查,使其成为微型企业数据和见解的来源。
View additional multimedia and more ESG storytelling from GoDaddy on 3blmedia.com.
在 3blmedia.com 上查看 GoDaddy 提供的更多多媒体和更多 ESG 故事。
Contact Info:
Spokesperson: GoDaddy
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发言人:GoDaddy
SOURCE: GoDaddy
资料来源:GoDaddy