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Xiaomi Joins Crowded EV Space With Launch of SU7, With Prices Undercutting Tesla

Xiaomi Joins Crowded EV Space With Launch of SU7, With Prices Undercutting Tesla

小米通过推出SU7加入拥挤的电动汽车领域,价格削弱了特斯拉
CnEVPost ·  03/28 10:47

Xiaomi said the SU7 secured more than 50,000 firm orders within the first 27 minutes after it started accepting orders.

小米表示,SU7在开始接受订单后的前27分钟内获得了超过50,000份固定订单。

(Image credit: Xiaomi)

(图片来源:小米)

Chinese smartphone giant Xiaomi (HKG: 1810, OTCMKTS: XIACY) has formally jumped into a more crowded industry than expected with the launch of its first electric vehicle (EV) model.

中国智能手机巨头小米(HKG:1810,OTCMKTS:XIACY)推出了首款电动汽车(EV)车型,正式进入了一个比预期更加拥挤的行业。

The company rolled out its SU7 electric sedan at a launch event today in Beijing, where it is headquartered, at a price that undercuts Tesla's (NASDAQ: TSLA) Model 3, while also offering better features.

该公司今天在其总部北京举行的发布会上推出了其SU7电动轿车,其价格低于特斯拉(纳斯达克股票代码:TSLA)的Model 3,同时还提供了更好的功能。

Xiaomi is offering three variants of the SU7 -- Standard, Pro, and Max -- with starting prices of RMB 215,900 ($29,870), RMB 245,900, and RMB 299,900, respectively.

小米将提供SU7的三种变体——标准版、专业版和Max版,起价分别为215,900元人民币(合29,870美元)、245,900元人民币和299,900元人民币。

The starting price of the Xiaomi SU7 Pro is the same as the starting price of the Model 3 entry-level version in China, while the standard version is RMB 30,000 lower.

小米SU7 Pro的起售价与中国Model 3入门版的起售价相同,而标准版则低3万元人民币。

Consumers can reserve the model starting at 10 pm Beijing time today by paying a deposit of RMB 5,000, which are refundable within seven days.

消费者可以从北京时间今天晚上10点开始预订该车型,只需支付5,000元人民币的押金,这笔押金可在七天内退还。

Deliveries of the Xiaomi SU7 will start at the end of April for the Standard and Max versions of the customized vehicles, and at the end of May for the Pro version.

定制车辆的标准版和最大版小米SU7将于4月底开始交付,Pro版将于5月底开始交付。

Xiaomi is offering a Founders Edition for the SU7, limited to 5,000 units at the same price as the Standard and Max editions, with deliveries set to begin on April 3.

小米将为SU7提供创始人版,限量发行5,000台,价格与标准版和Max版相同,定于4月3日开始交付。

The Founders Edition vehicles are the first ones that have been produced, and consumers can pay a RMB 20,000 deposit to reserve the model, which is non-refundable.

创始人版汽车是第一批生产的汽车,消费者可以支付人民币20,000元的押金来预订该车型,这笔押金不可退还。

Customers who order the model before May 1 can get up to RMB 22,000 worth of entitlements.

在5月1日之前订购该模型的客户最多可获得价值人民币22,000元的权益。

"Many people ask me who the Xiaomi SU7 is built for. My answer is, isn't it time for Tesla Model 3 users to upgrade?" Lei Jun, founder, chairman and CEO of Xiaomi, said at today's launch event.

“很多人问我小米SU7是为谁打造的。我的回答是,现在不是特斯拉Model 3用户升级的时候吗?”小米创始人、董事长兼首席执行官雷军在今天的发布会上表示。

About 10 minutes after the SU7 started accepting orders, Xiaomi said at 10:10 pm that the model received more than 10,000 firm orders with non-refundable deposits within four minutes and 20,000 firm orders within seven minutes.

在SU7开始接受订单大约10分钟后,小米在晚上10点10分表示,该机型在四分钟内收到了超过10,000份不可退还的定金订单,在七分钟内收到了20,000份固定订单。

At 10:29 pm, Xiaomi updated the number of firm orders, saying that the model received 50,000 firm orders in the initial 27 minutes.

晚上10点29分,小米更新了确认订单的数量,称该模型在最初的27分钟内收到了50,000份确认订单。

The Xiaomi SU7 is a mid-to-large-sized sedan with length, width and height of 4,997 mm, 1,963 mm, 1,440/1,455 mm and a wheelbase of 3,000 mm.

小米SU7是一款中型到大型轿车,长、宽和高分别为4,997毫米、1,963毫米、1,440/1,455毫米,轴距为3,000毫米。

As a comparison, the Tesla Model 3 available in China has a length, width and height of 4,720 mm, 1,848 mm, 1,442 mm and a wheelbase of 2,875 mm.

相比之下,在中国上市的特斯拉Model 3的长、宽和高分别为4,720毫米、1,848毫米、1,442毫米,轴距为2875毫米。

The Xiaomi SU7 Standard and Pro versions are built on the regular 400 V platform, while the Max version is built on an 800 V platform.

小米SU7标准版和专业版建立在常规的400 V平台上,而Max版本建立在800 V平台上。

The higher voltage platform results in faster charging, with both the Standard and Pro versions getting 350 kilometers of range on a 15-minute charge, while the Max version gets 510 kilometers of range on a 15-minute charge.

更高的电压平台可加快充电速度,标准版和专业版充电15分钟即可获得350千米的续航里程,而Max版本充电15分钟即可获得510千米的续航里程。

The Standard version of the Xiaomi SU7 is powered by BYD's blade battery based on lithium iron phosphate (LFP) chemistry with a capacity of 73.6 kWh and a CLTC range of 700 kilometers.

小米SU7的标准版由比亚迪基于磷酸铁锂(LFP)化学成分的刀片电池提供动力,容量为73.6 kWh,CLTC续航里程为700千米。

The Pro version is powered by Shenxing Battery from CATL based on LFP chemistry with a capacity of 94.3 kWh and a CLTC range of 830 kilometers.

专业版由宁德时代的神星电池提供动力,基于LFP化学成分,容量为94.3 kWh,CLTC续航里程为830千米。

The Xiaomi SU7 Max is powered by CATL Qilin Battery with a capacity of 101 kWh and a CLTC range of 800 kilometers.

小米 SU7 Max 由宁德时代麒麟电池提供动力,容量为 101 kWh,CLTC 续航里程为 800 千米。

The Xiaomi SU7 Standard and Pro variants are both single-motor rear-wheel-drive models with 0-100 km/h times of 5.28 seconds and 5.7 seconds, respectively. The Max version is powered by dual motors and can sprint from 0 to 100 km/h in 2.78 seconds.

小米SU7标准版和专业版均为单电机后轮驱动车型,0-100 km/h的时间分别为5.28秒和5.7秒。Max 版本由双电机提供动力,可以在 2.78 秒内从 0 到 100 公里/小时的冲刺。

For comparison, the Tesla Model 3 is based on the regular 400 V platform, with a 0-100 km/h time of 6.1 seconds for the entry version and a CLTC range of 606 kilometers. The dual-motor long-range version of the Model 3 has a 0-100 km/h time of 4.4 seconds and a CLTC range of 713 kilometers.

相比之下,特斯拉Model 3基于常规的400 V平台,入门版的0-100公里/小时时间为6.1秒,CLTC续航里程为606千米。Model 3的双电机远程版本的0-100公里/小时时间为4.4秒,CLTC续航里程为713千米。

Xiaomi's smart driving system is divided into Xiaomi Pilot Pro, Xiaomi Pilot Max, with the former based on a pure vision solution and the latter with an extra LiDAR.

小米的智能驾驶系统分为小米Pilot Pro、小米Pilot Max,前者基于纯视觉解决方案,后者带有额外的激光雷达。

Xiaomi Pilot Pro uses a single Nvidia Drive Orin chip with 84 Tops of computing power, while Xiaomi Pilot Max carries two Drive Orin chips with a combined computing power of 508 Tops.

小米 Pilot Pro 使用单个 Nvidia Drive Orin 芯片,具有 84 Tops 的计算能力,而小米 Pilot Max 则搭载两个 Drive Orin 芯片,总计算能力为 508 Tops。

The Xiaomi SU7 Standard edition comes with the Xiaomi Pilot Pro, while the other two more expensive ones both come with the Xiaomi Pilot Max system.

小米SU7标准版配备了小米Pilot Pro,而另外两个更昂贵的版本都配备了小米Pilot Max系统。

Xiaomi Pilot Max's city pilot assisted driving feature NOA will begin user testing in April. It will be available in 10 cities in May, and will be available nationwide in August, Lei said at today's launch.

小米Pilot Max的城市飞行员辅助驾驶功能NOA将于4月开始用户测试。雷在今天的发布会上说,它将于5月在10个城市上市,并将于8月在全国上市。

Customers who purchase an SU7 on or before December 31, 2024 will receive free lifetime access to the Xiaomi Pilot Pro or Xiaomi Pilot Max.

在 2024 年 12 月 31 日当天或之前购买 SU7 的客户将获得终身免费使用小米 Pilot Pro 或小米 Pilot Max 的使用权。

The launch of Xiaomi's first EV model comes at a tricky point in time, just as the Chinese market is becoming increasingly crowded with great models and the price war is getting more intense.

小米首款电动汽车车型的发布恰逢其时,中国市场越来越挤满了优秀的车型,价格战也越来越激烈。

Xiaomi officially announced its entry into car building on March 30, 2021, at a time when there weren't many great EV models for Chinese consumers to choose from.

小米于2021年3月30日正式宣布进入汽车制造领域,当时可供中国消费者选择的优秀电动汽车车型并不多。

In the electric sedan segment, the only mid-to-high-end model available in China in 2021 was essentially the Tesla Model 3.

在电动轿车领域,2021年中国唯一可用的中高端车型基本上是特斯拉Model 3。

However, there are now countless excellent models in the segment, such as the Deepal SL03, which started deliveries in August 2022, the Nio (NYSE: NIO) ET5, which started deliveries at the end of September 2022, and the Zeekr 007, which started deliveries on January 1 of this year.

但是,该细分市场中现在有无数优秀的车型,例如于2022年8月开始交付的Deepal SL03,于2022年9月底开始交付的蔚来(纽约证券交易所代码:NIO)ET5,以及于今年1月1日开始交付的极客007。

Other models include the BYD Han EV, Xpeng (NYSE: XPEV) P7i, Avatr 12, and Rising Auto F7, not to mention more upcoming new models like the Jiyue 07, which is expected to be announced at next month's Beijing auto show.

其他车型包括比亚迪汉电动车、小鹏(纽约证券交易所代码:XPEV)P7i、Avatr 12和瑞星汽车F7,更不用说预计将在下个月的北京车展上发布的极悦07等即将推出的新车型了。

For the Xiaomi SU7 Max, which starts at RMB 299,900, the company had initially planned a price of RMB 350,000 for the variant, Lei said at today's launch.

雷在今天的发布会上表示,对于起价为29.99万元人民币的小米SU7 Max,该公司最初计划该版本的价格为35万元人民币。

Xiaomi is well prepared for the current competitive environment in the EV industry, the company said earlier this month.

该公司本月早些时候表示,小米已经为电动汽车行业当前的竞争环境做好了充分的准备。

The pricing of the SU7, which is significantly lower than that of the Tesla Model 3, seems to show Xiaomi's commitment to the EV space.

SU7的定价明显低于特斯拉Model 3的价格,似乎表明了小米对电动汽车领域的承诺。

In making the SU7's debut last December 28, Xiaomi said it hopes to become one of the world's top 5 carmakers in 15-20 years and aims to be one of the top-tier players in the smart driving space in 2024.

小米在去年12月28日首次亮相SU7时表示,它希望在15-20年内成为全球前五大汽车制造商之一,并计划在2024年成为智能驾驶领域的顶级参与者之一。

($1 = RMB 7.2289)

($1 = 人民币 7.2289)

Xiaomi SU7 launch event: Live updates

小米 SU7 发布会:实时更新

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