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Buy Now Or Wait? Apple's Vision Pro Craze Sends Resale Prices Soaring To $5000 In Overseas Markets

Buy Now Or Wait? Apple's Vision Pro Craze Sends Resale Prices Soaring To $5000 In Overseas Markets

立即购买还是等待?苹果的Vision Pro热潮使海外市场的转售价格飙升至5000美元
Benzinga ·  02/08 00:14

The resale market for Apple Inc.'s (NASDAQ:AAPL) first-generation mixed-reality headset Vision Pro has been booming, with prices soaring up to $5,000 in overseas markets, far exceeding the original $3,500 price tag.

苹果公司的转售市场。”s(纳斯达克股票代码:AAPL)第一代混合现实耳机Vision Pro一直在蓬勃发展,海外市场的价格飙升至5,000美元,远远超过了最初的3500美元价格。

What Happened: The Vision Pro, which was released in a limited number of U.S. stores at the beginning of February, is now being resold at a premium in various international markets, reported Bloomberg.

发生了什么:彭博社报道,Vision Pro于2月初在美国数量有限的门店上市,现在正在各个国际市场上以溢价转售。

In Japan, the device is being sold for ¥800,000 ($5,400), while in China, it's going for 36,000 yuan ($5,000). In Singapore, the price has reached S$8,500 ($6,300), and in Hong Kong, it's being sold for HK$35,800 ($4,580).

在日本,该设备的售价为80万日元(合5,400美元),而在中国,售价为36,000元人民币(合5,000美元)。在新加坡,价格已达到8,500新元(合6,300美元),在香港,售价为35,800港元(合4,580美元)。

Apple's $3,500 Vision Pro Headset Worth The Hype? Tech YouTuber MKBHD Weighs In

苹果 3,500 美元的 Vision Pro 耳机值得炒作吗?科技 YouTuber MKBHD 参与其中

Despite the high prices, the demand for the Vision Pro remains strong, driven by a variety of factors. Analyst Ivan Lam from Counterpoint Research noted that the early exclusivity of the device is driving up prices, with unofficial channels selling the Vision Pro for as much as 40,000 yuan.

尽管价格居高不下,但在各种因素的推动下,对Vision Pro的需求仍然强劲。Counterpoint Research的分析师伊万·林指出,该设备早期的独家经营推高了价格,非官方渠道以高达4万元人民币的价格出售了Vision Pro。

"Our observations indicate inflated prices on unofficial channels, reaching up to 40,000 yuan for Vision Pro units," he said. "However, these purchases likely represent a limited supply, originating from outside markets and deviating from typical consumer behavior."

他说:“我们的观察表明,非官方渠道的价格上涨了,Vision Pro的产品价格高达4万元人民币。”“但是,这些购买可能代表有限的供应,源自外部市场,与典型的消费者行为背道而驰。”

IDC analyst Bryan Ma said that the motivation to get an early unit of Vision Pro stems from a range of sources. Apart from loyal Apple enthusiasts, overseas software developers, industry participants, and competitors are eager to gain early access to understand their forthcoming strategies, the report noted.

IDC分析师布莱恩·马表示,购买早期Vision Pro的动机来自多种来源。报告指出,除了忠实的苹果爱好者外,海外软件开发商、行业参与者和竞争对手都渴望抢先了解他们即将推出的战略。

While Apple has previously said that Vision Pro will be coming to more countries later this year, so far there hasn't been any concrete timeline related confirmation. However, it has been reported that in U.K. and Canada the headset will be launched not "much later" than its U.S. market launch.

尽管苹果此前曾表示,Vision Pro将于今年晚些时候在更多国家上市,但到目前为止,还没有任何与时间表相关的具体确认。但是,据报道,该头戴式耳机将在英国和加拿大的上市时间不晚于其在美国市场上市 “很晚”。

Why It Matters: The Vision Pro has been a topic of much discussion since its release. Tech analyst Mark Gurman compared the headset's functionality to that of an iPad in his early review, suggesting that it could potentially replace the tablet in the future.

为何重要:自发布以来,Vision Pro一直是许多讨论的话题。科技分析师马克·古尔曼在早期的评测中将这款头戴式耳机的功能与iPad的功能进行了比较,认为它将来有可能取代平板电脑。

The device's durability was also tested and found to be sturdier than expected.

该设备的耐久性也经过了测试,发现它比预期的更坚固。

Despite its high price, the Vision Pro has been hailed as a revolutionary product by analysts, with its potential for future evolution being recognized. Apple CEO Tim Cook previously defended the high price of the headset, highlighting the incredible amount of technology packed into the product.

尽管价格昂贵,但Vision Pro仍被分析师誉为革命性产品,其未来发展的潜力得到了认可。苹果首席执行官蒂姆·库克此前曾为这款头戴式耳机的高昂价格辩护,强调了该产品中包含的惊人数量的技术。

Check out more of Benzinga's Consumer Tech coverage by following this link.

通过以下方式查看 Benzinga 对消费科技的更多报道 点击这个链接

Disclaimer: This content was partially produced with the help of Benzinga Neuro and was reviewed and published by Benzinga editors.

免责声明:此内容部分是在... 的帮助下制作的 本辛加神经 并由 Benzinga 编辑审阅和出版。

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