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Roblox Quarterly Report Showed Even Gamers Are Inflation-Weary But Gaming Platform Continues To Expand Its Footprint

Roblox Quarterly Report Showed Even Gamers Are Inflation-Weary But Gaming Platform Continues To Expand Its Footprint

Roblox季度报告显示,即使是游戏玩家也对通货膨胀感到厌倦,但游戏平台继续扩大其足迹
Benzinga ·  2023/08/17 14:17

Last Wednesday, Roblox Corporation (NASDAQ:RBLX) shares tanked 21% after it missed top and bottom-line estimates with its second-quarter results. But with its partnerships, including the one with Meta Platforms (NASDAQ:META), Spotify Technology (NYSE:SPOT) and H & M Hennes & Mauritz AB (OTC:HNNMY), Roblox has over 200 brand activations on its platforms and therefore, atleast expects to make revenue this year in advertising.

上周三,Roblox公司(纳斯达克股票代码:RBLX)股价下跌了21%,此前该公司第二季度业绩未达到最高和底线预期。但是,凭借其合作伙伴关系,包括与Meta Platforms(纳斯达克股票代码:META)、Spotify Technology(纽约证券交易所代码:SPOT)和H&M Hennes & Mauritz AB(场外交易代码:HNNMY)的合作伙伴关系,Roblox在其平台上进行了200多个品牌激活,因此预计今年至少将在广告方面获得收入。

Second Quarter Highlights

第二季度亮点

For the quarter that ended on June 30th, Roblox generated $781 million in revenue which it calls bookings, coming in below the $785 million that Refinitiv expected. Be selling its virtual currency Roblux to players who use it to buy in-game features, Roblox made a net loss of $282.8 million which is worse than $176.4 million it lost during last year's comparable quarter. The 46 cents loss was slightly worse than the 45 cents loss that Refinitiv expected. Roblox management attributed the greater loss to increased expenses that come with growth, including corporate overhead and personnel costs, developer exchange fees along with infrastructure costs.

在截至6月30日的季度中,Roblox创造了7.81亿美元的收入,它称之为预订,低于Refinitiv预期的7.85亿美元。Roblox将其虚拟货币Roblux出售给使用其购买游戏内功能的玩家,净亏损2.828亿美元,低于去年同期的1.764亿美元亏损。46美分的亏损略低于Refinitiv预期的45美分的亏损。Roblox管理层将亏损的增加归因于增长带来的开支增加,包括公司管理费用和人员成本、开发人员交换费以及基础设施成本。

Average daily active users rose 25% YoY as they amounted to 65.5 million. Users also increased their engagement as hours rose 24% YoY with 14 billion hours spent in Roblox. Roblox has a long-term goal to gather 1 billion daily users.

平均每日活跃用户同比增长25%,达到6,550万。用户参与度也有所提高,在Roblox上花费了140亿小时,同比增长了24%。Roblox的长期目标是吸引每天10亿用户。

Meta Virtual Headset Entry Was A Success

Meta 虚拟头戴式耳机进入大获成功

Earlier in August, CEO David Baszucki tweeted that only five days after being launched in a beta capacity, Roblox experiences had more than one million downloads through virtual reality headsets made by Meta. By becoming available on Meta, more precisely, its Quest VR headsets, Roblox developer community got the opportunity to optimize their games for Quest and build new ones for the VR community through previous input and feedback from Meta and its Quest community. As for Roblox, it's good to gain another presence, along with the one it has in the Microsoft Corporation (NASDAQ:MSFT) universe, or more precisely, its Xbox.

8月初,首席执行官大卫·巴斯祖基在推特上说,在推出测试版仅五天后,Roblox体验通过Meta制造的虚拟现实头戴设备下载量就超过一百万次。通过在Meta(更确切地说是其Quest VR头戴设备)上市,Roblox开发者社区有机会针对Quest优化他们的游戏,并通过Meta及其Quest社区之前的意见和反馈为VR社区开发新游戏。至于Roblox,获得另一个影响力是件好事,以及它在微软公司(纳斯达克股票代码:MSFT)领域,或者更确切地说是Xbox中的影响力。

Even Gamers Are Inflation-wary But Roblox Is Diversifying Its Revenue Sources

即使是游戏玩家也对通货膨胀保持警惕,但是 Roblox 正在实现收入来源的多元化

Although it was initially more popular with youngsters, Roblox is working to attract all categories and it reported to have observed growth in daily active users across the planet and of all age groups. But Roblox is still expected to operate at a loss for the foreseeable future as growth comes at a cost. Shares tumbled as its report reflected the consequences of slowing demand in online gaming and a crowded landscape, but the online gaming platform has jumped on the AI band-wagon with a robust pipeline of promising innovations for the years ahead and with 200 brand activations, it will be making money from advertising as it continues to expand its virtual footprint.

尽管Roblox最初在年轻人中更受欢迎,但它正在努力吸引所有类别,据报道,它已经观察到全球和所有年龄组的每日活跃用户都在增长。但是,由于增长是有代价的,预计Roblox在可预见的将来仍将亏损。由于其报告反映了在线游戏需求放缓和市场拥挤的后果,股价暴跌,但该在线游戏平台已经加入了人工智能的潮流,在未来几年中拥有大量有前途的创新,随着200个品牌的激活,随着其继续扩大其虚拟足迹,它将通过广告赚钱。

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