Multinational technology company Nvidia Corporation (NASDAQ:NVDA) has recently launched a disturbing new update for the Nvidia Broadcast app: Nvidia Eye Contact.

The update was designed for content creators who want to keep their gaze fixed on the camera, even if they need to look away, such as to check notes or a script.

"The eyes retain their natural color and blinks, and there's even a disconnect feature in case you look too far away, to transition smoothly between simulated and real eyes," the Santa Clara, California-based company explained on its webpage.

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It's worth noting that the feature is currently in the beta stage and that Nvidia is looking for feedback to help develop the artificial intelligence (AI) effect further.
Nvidia Eye Contact: Creepy Or Cool?

The online response to this new technology has been mixed, with some expressing their discomfort with the creepy and unnatural appearance of Eye Contact.

However, there have also been many positive reactions, with content creators excited about the potential benefits for their YouTube videos or Twitch streams.

The idea that the audience is being "tricked" into thinking the creator is engaged with them even when looking away, has been criticized as an unhealthy and unsustainable mindset that could lead to burnout.

Nevertheless, some people have used Nvidia's new feature to spread laughter: that's the case of Animation Studio specialist and VFX expert Daniel Hashimoto (@ActionMovieDad on Twitter), who made a video of popular movie scenes with actors staring directly at the camera.

making characters look directly at camera pic.twitter.com/Yl9hG31Ae9

— ActionMovieDad (@ActionMovieKid) January 24, 2023

Hashimoto also made the Internet laugh (and be uncomfortable) with his Eye Contact edited version of "Jurassic Park".

Jurassic Park with Eye Contact pic.twitter.com/bfX4VRYyfy

— ActionMovieDad (@ActionMovieKid) January 25, 2023

NVIDIA Eye Contact requirements

As per Times Now News, the software requires a minimum of 8GB of RAM and a GeForce RTX 2060 graphics card (or a Quadro-compatible GPU). As a minimum CPU requirement, NVIDIA advises using an Intel Core i5-8600 or AMD Ryzen 5 2600.

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Image credits: Screenshot via YouTube.