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Apple | 10-Q: Quarterly report

Apple | 10-Q: Quarterly report

苹果 | 10-Q：季度报表
SEC announcement ·  02/02 06:07
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Apple Inc. reported a 2% increase in total net sales to $119.575 billion in the first quarter of 2024 compared to the same quarter in 2023. The Americas and Europe segments saw net sales growth of 2% and 10%, respectively, while Greater China experienced a 13% decline. Operating income rose to $40.373 billion, up from $36.016 billion in the previous year. The company's product launches, including updated MacBook Pro models and an iMac, contributed to the financial performance. iPhone sales increased by 6%, driving the net sales growth, while iPad and Wearables, Home and Accessories categories saw declines of 25% and 11%, respectively. Services net sales grew by 11%, attributed to higher sales from advertising, video, and cloud services. Gross margin improved to 45.9% from 43.0% year-over-year, with product gross margin at 39.4% and services at 72.8%. Apple's forward-looking statements indicate potential impacts of macroeconomic conditions on future operations, and the company acknowledges that gross margins may face volatility and downward pressure.
Apple Inc. reported a 2% increase in total net sales to $119.575 billion in the first quarter of 2024 compared to the same quarter in 2023. The Americas and Europe segments saw net sales growth of 2% and 10%, respectively, while Greater China experienced a 13% decline. Operating income rose to $40.373 billion, up from $36.016 billion in the previous year. The company's product launches, including updated MacBook Pro models and an iMac, contributed to the financial performance. iPhone sales increased by 6%, driving the net sales growth, while iPad and Wearables, Home and Accessories categories saw declines of 25% and 11%, respectively. Services net sales grew by 11%, attributed to higher sales from advertising, video, and cloud services. Gross margin improved to 45.9% from 43.0% year-over-year, with product gross margin at 39.4% and services at 72.8%. Apple's forward-looking statements indicate potential impacts of macroeconomic conditions on future operations, and the company acknowledges that gross margins may face volatility and downward pressure.
苹果公司报告称，与2023年同期相比，2024年第一季度的总净销售额增长了2％，达到1195.75亿美元。美洲和欧洲板块的净销售额分别增长了2％和10％，而大中华区的净销售额下降了13％。营业收入从去年的360.16亿美元增至403.73亿美元。该公司的产品推出，包括更新的MacBook Pro机型和iMac，为财务业绩做出了贡献。iPhone的销量增长了6％，推动了净销售增长，而iPad和可穿戴设备、家居和配件类别分别下降了25％和11％。服务净销售额增长了11％，这要归因于广告、视频和云服务的销售额增加。毛利率从同比的43.0％提高到45.9％，产品毛利率为39.4％，服务业为72.8％。苹果的前瞻性陈述表明了宏观经济状况对未来运营的潜在影响，该公司承认毛利率可能面临波动和下行压力。
苹果公司报告称，与2023年同期相比，2024年第一季度的总净销售额增长了2％，达到1195.75亿美元。美洲和欧洲板块的净销售额分别增长了2％和10％，而大中华区的净销售额下降了13％。营业收入从去年的360.16亿美元增至403.73亿美元。该公司的产品推出，包括更新的MacBook Pro机型和iMac，为财务业绩做出了贡献。iPhone的销量增长了6％，推动了净销售增长，而iPad和可穿戴设备、家居和配件类别分别下降了25％和11％。服务净销售额增长了11％，这要归因于广告、视频和云服务的销售额增加。毛利率从同比的43.0％提高到45.9％，产品毛利率为39.4％，服务业为72.8％。苹果的前瞻性陈述表明了宏观经济状况对未来运营的潜在影响，该公司承认毛利率可能面临波动和下行压力。
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