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Express News | U.S. Listing of Bilibili Rises 7.9% Premarket After JP Morgan Raises to Overweight, Hikes PT
Express News | Bilibili : JP Morgan Raises Target Price to $21 From $14
Express News | Bilibili : JP Morgan Raises to Overweight From Neutral
Citigroup Rating: Bilibili mobile game 'Three Kingdoms: Confidant of All Under Heaven' performs far beyond expectations, giving it a target price of $15.5.
Citigroup released a research report stating that the performance of bilibili's latest mobile game "Three Kingdoms: Strategic Conquest" far exceeded expectations. Data shows that from June 13th to 19th, the game ranked third in total iOS game revenue, dropping to fourth on the 19th. Based on the latest ranking and the performance of other strategy games, Citigroup expects the game to generate revenue of 700 million to 1 billion yuan in the first month if it can maintain its position in the top 10. The bank has a target price of $15.5 and a rating of "Neutral". The bank stated that strategy games usually have a long lifecycle, especially games with the Three Kingdoms theme, which means the group will continue to benefit from this game in 202x.
Bilibili's GMV for e-commerce during the 618 shopping festival increased by 146%.
According to the Science and Technology Innovation Board Daily News, B station's '618' live streaming GMV increased by 146% YoY, while overall orders increased by 154% YoY. E-commerce platforms, digital electronics, and home furnishings became the top three industries with the highest growth in B station's advertising revenue for this year's '618' shopping festival. During the promotional period, the number of advertisers on B station increased by over four times YoY, with advertising revenue from e-commerce platforms being 14 times higher than the same period last year.
According to Goldman Sachs's prediction, the gaming industry environment has changed, which is not favorable for Netease. However, they are bullish on Tencent.
As industry regulatory focus shifts, Tencent, as "China's largest small game platform", may usher in a spring. Coupled with the initial results of Tencent's overseas investments, its international gaming business is showing strong momentum.