The company was listed on the main board of the Shanghai Stock Exchange in 2017. It is a brand operator and service provider focusing on the children's fashion culture industry; it is also a platform enterprise for the children's industry. Using the strength of capital, industrial spirit, and user mentality, we always insist on innovation to provide children around the world with high added value, cost-effective fashion and cultural products and a loving quality of life; we own ABCKIDS, a well-known children's clothing brand in mainland China. Since its establishment, the company has been focusing on the design, R&D, production, procurement and sales of children's shoes, children's clothing, and children's clothing accessories. The main products are children's leather shoes, sports shoes, all kinds of children's clothing and clothing accessories. Corporate honors: In 2020, it won the list of China's 500 Most Valuable Brands; in 2019, it won the 2019 China Influential Brand of the Year; in 2018, it won the China 500 Most Valuable Brand for 8 consecutive years; in 2017, Starter Co., Ltd. was listed on the main board of the Shanghai Stock Exchange; in 2009-2016, it ranked “No. 1 in the overall market share of children's shoes” for 7 consecutive years.
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