About BAOZUN-W Company

Founded in 2007, Baozun E-commerce is a well-known brand e-commerce business partner and technology R&D solution company. It was listed on the US NASDAQ in May 2015 and on the Hong Kong Stock Exchange in September 2020. Baozun focuses on providing one-stop business solutions with branded e-commerce as the core, covering five major topics, including store operation, digital marketing, IT solutions, warehousing and distribution, and customer service. Our business covers everything from domestic brand official stores, mainstream online shopping platforms such as Tmall and Jingdong, social mobile malls such as WeChat and Douyin e-commerce, O2O smart stores, etc., to the construction of well-known online shopping platforms such as LAZADA, SHOPEE, HKTVMALL, and Yahoo super malls overseas. We are rooted in the evolution of business models in the digital world and are deeply involved in various fields of the supply chain to provide customized solutions for brands, create a perfect shopping experience for consumers, and build a bridge of communication between brands and consumers.