About BOSIDENG Company

Bosideng International Holdings Limited (the “Company”, together with its subsidiaries collectively the “Group”) is a well-known down jacket brand operator in the People's Republic of China (“China”). The Group was founded in 1976 and began an arduous entrepreneurial journey under the leadership of the founder, Mr. Gao Dekang. On 2007/10/11, the Company was listed on the main board of the Stock Exchange, stock code 3998. The Group is concentrating on the field of down jackets, becoming recognized by consumers as a down jacket expert and leading the development of the industry. Currently, the Group's down jacket brands include Bosideng, Xuezhongfei, Bingjie, etc. Through these brands, the Group is able to meet the needs of different customer groups and consolidate its leading position in the Chinese market. Among them, Bosideng brand down jackets have been far ahead in national sales for 27 consecutive years (1995-2021). Currently, the Group's womenswear brands include: Jesse, Bang Bao, Colliano, Coroba; the school uniform brand is Samet. The Group actively implemented a brand development strategy. This year, Bosideng was once again selected by BrandFinance in the “Top 50 Most Valuable Clothing Brands in the World” and won “Praise My Favorite Chinese Brands 2021” by China National Brand Network. In the future, the group will continue to focus on the core business of down jackets, with brand building as the core, comprehensively upgrading products, channels and terminals, with Bosideng's mission of warming the world, and striving to become the most respected fashion functional clothing group in the world.