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【港股通】据报比亚迪(01211)计划明年进军韩国市场 已着手制定市场营销策略等

According to reports, BYD (01211) plans to enter the south korea market next year and has begun to develop marketing strategies, etc.

Golden Guard Financial News ·  Nov 13 11:08

Kim Woo Financial News | According to reports, BYD (01211) plans to officially sell its passenger cars in South Korea in early 2025. According to the report, BYD is actively preparing to build a sales and service network, recruit professionals, and begin formulating marketing strategies, employee training, and vehicle certification work to ensure a smooth entry into the local market.

The company underwent evaluation tests authorized by the Korean Environmental and Industrial Department in June, including certification reviews on various aspects such as driving noise, charging range, and energy efficiency, and plans to sell electric vehicle brands locally, including the small hatchback “Dolphin” and the mid-size sedan “Seal”.

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