Reading Text Group (00772) rose more than 4%. As of press release, it was up 3.72% to HK$27.9, with a turnover of HK$484.727 million.
The Zhitong Finance App learned that Reading Text Group (00772) rose by more than 4%. As of press release, it had risen 3.72% to HK$27.9, with a turnover of HK$484.727 million.
According to the news, “Hot and Hot”, produced by Xinli Media, a subsidiary of Reading Wen, and directed by Jia Ling, was screened on the first day of the Spring Festival this year. According to data from Cat's Eye Pro Edition, “Hot and Hot” ended its screening on April 10, and the final box office grossed 3.46 billion, making it the 2024 Spring Festival box office winner. In addition, the company has plenty of reserves this year, and “With the Phoenix” has set many records since its launch last month; the reservation data for “Celebrating the Years 2,” “Dafeng Fights More People,” and “The Fox Demon: Little Red Moon” have all performed well.
GF Securities pointed out that the company has ushered in a major product cycle in 24 years, and IP business revenue is expected to accelerate. Open Source Securities said that the launch of the company's rich and high-quality content is expected to bring a considerable increase in performance. At the same time, AI is expected to reduce the cost and efficiency of content production and shorten the IP monetization path, and AI and overseas are expected to jointly open up space for the company's growth.