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MINISO Opens New Times Square Pop-Up, an IP-Paradise With Cuddly Plushies Galore

PR Newswire ·  Mar 28 07:45

NEW YORK, March 28, 2024 /PRNewswire/ -- On March 23rd, global lifestyle brand MINISO opened a vibrant new pop-up in Times Square, New York, the brand's second location in the iconic shopping district. Located next to the Disney Store at 1540 Broadway, New York, the new pop-up is a cuddly and cozy IP-paradise that will be open for a year, bringing MINISO's design-led, affordable and adorable products to long-time fans and first-time shoppers.

MINISO's Times Square Pop-Up Store
Pink Plush Train Carriage Interior of the Store
Customers with MINISO's Plushies
Grand Opening of MINISO's New Times Square Pop-Up
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