Gelonghui, March 20, 丨 Duoxiangyun (06696.HK) announced that in terms of results for the year ended December 31, 2023, the company's total revenue was about RMB 1.19 billion, an increase of about 139.2% over the previous year, mainly due to the company's continuous business expansion and improved reputation among current and potential customers, which led to an increase in revenue and the launch of a new Douyin business during the reporting period. The Group's adjusted net profit in 2023 was approximately RMB 33.55 million, a year-on-year decline of 63.2%, mainly due to the continued increase in revenue in 2023 and a decrease in gross margin. Earnings per share attributable to the company's common shareholders were RMB 0.041.
For SaaS interactive marketing services, the annual subscription fee is confirmed during the subscription year. In the case of SaaS customized products, the company recognizes revenue when the product is delivered to the customer. As far as the SaaS interactive marketing service hired by the company to promote the company's SaaS products, since the company regards the SaaS agent as the company's direct buyer, the company deducts the commission fees paid or payable to such SaaS agents and confirms the revenue generated by the SaaS agent for the SaaS interactive marketing service after setting up and activating the user account.