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值得买(300785.SZ)：红毛猩猩业务深耕东南亚市场，已成为印尼的头部直播带货整合营销平台之一

Worth buying (300785.SZ): The orangutan business is deeply involved in the Southeast Asian market and has become one of the leading integrated marketing platforms for live streaming in Indonesia

Gelonghui Finance ·  Feb 28 03:13

Gelonghui, Feb. 28 | Worth Buying (300785.SZ) said on the investor interactive platform that in 2023, the company officially launched the overseas project, initially formed a management team for the overseas business, and promoted the development of the overseas technical structure and the design of the overseas company structure. In 2024, going overseas is one of the company's most important strategic projects. Currently, the company is actively promoting overseas work for key businesses. In the process, the company has an open mind and hopes to reach cooperation with major foreign trade e-commerce, cross-border e-commerce and platforms to jointly explore overseas markets. In 2021, the company participated in Orangutan PONGO (). Orangutan is a digital marketing company that focuses on the brand's overseas circuit. Driven by high-quality content and market data, it gathers millions of high-quality celebrity marketing resources from around the world, provides businesses with reliable overseas marketing implementation solutions through professional local MCN operation methods, rapidly enhances the brand's international popularity, and promotes long-term growth in sales performance. The orangutan business is deeply involved in the Southeast Asian market and has become one of the leading integrated marketing platforms for live streaming in Indonesia. It is also a gold medal service provider for Lazada, TikTok, and Shopee. In addition, Pongo also has TikTok advertising agency qualifications and is one of the few service providers with a full TikTok license in China. In addition, domestic companies are actively developing the Douyin ecosystem. Its subsidiary Risheng Xingluo is responsible for Douyin agency operations and has served many well-known international beauty brands, including Procter & Gamble Group, Helena, Keyan, TAKAMI, Yuzai, Filorga, Belle Ling Fei, Beidma, Nivea, and 47 degrees north latitude. Based on its professional service capabilities, Risheng Xingluo obtained qualifications such as Giant Engine Marketing Scientific Certification Service Provider, Giant Star Map Agency Service Provider, etc., and obtained the first batch of FACTOR certification service providers and Douyin e-commerce diamond service provider certifications.

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