Gelonghui, January 24 | Guoguang Co., Ltd. (002749.SZ) announced its 2023 annual performance forecast. Net profit attributable to shareholders of listed companies during the reporting period was 30,000 yuan to 320 million yuan, an increase of 164.1%-181.7% over the same period of the previous year; net profit after deducting non-recurring profit and loss was 290 million yuan to 31 million yuan, an increase of 197.2% -217.69% over the same period last year; basic earnings per share were 0.69 yuan/share — 0.74 yuan/share.
In 2023, the company focused on the annual business plan to actively explore the market, strengthen resource integration, and improve the quality of operations. The company's business performance increased significantly during the reporting period. First, adhere to the “technology+product+service” terminal promotion model, deepen the multi-brand strategy, accelerate the expansion of the multi-channel market, and expand product sales; second, the price of upstream raw materials fell in 2023, and the company's gross margin and net profit margin both rebounded to varying degrees compared to 2022; third, the company adopted measures to improve management efficiency and implement cost control and efficiency, and the cost rate decreased significantly over the same period last year.