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Buy Rating Affirmed on Verb Technology Amid Strategic Shifts and Growth Opportunities
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Buy Rating Affirmed on Verb Technology Amid Strategic Shifts and Growth Opportunities

In a report released on December 17, Edward Woo from Ascendiant maintained a Buy rating on Verb Technology Company (VERBResearch Report), with a price target of $6.00.

Edward Woo has given his Buy rating due to a combination of factors concerning Verb Technology Company’s strategic business shifts and potential growth opportunities. Woo acknowledges the divestiture of Verb’s SaaS business, which signifies a transition period for the company, yet sees promise in the new focus on the MARKET.live platform. This platform, likened to an online shopping mall with a multitude of vendors and livestream shopping capabilities, is perceived as an innovative approach in the booming video e-commerce sector. The company’s ability to generate significant fees from sales on this platform, coupled with successful recent events like the Market Livestream Shopping Festival, underpins the optimistic revenue and customer base expansion projections.
Moreover, Woo’s analysis weighs the financial aspects and the risks versus rewards scenario for Verb Technology. While the company has enough cash to last into Q1 2024 and will likely require additional capital, the financial risk is counterbalanced by the high potential rewards given the expected growth in demand for marketplace software and services. The valuation remains attractive with a revised price target that still offers substantial upside based on a net present value analysis, taking into account the company’s high-risk profile but also its high growth prospects and significant market opportunities.

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Verb Technology Company (VERB) Company Description:

Verb Technology Co., Inc. is a digital technology company, which develops interactive video data collection and analysis applications. It provides customer relationship management, lead generation, and video marketing software applications under the brand name Tagg on mobile and desktop platforms. The company was founded by Rory J. Cutaia on November 27, 2012 and is headquartered in Hollywood, CA.

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