Logiq, Inc. (OTCQX:LGIQ), a global provider of e-commerce and customer acquisition solutions, entered into a strategic alliance with MediaJel, Inc., a marketing platform primarily serving regulated industries.
Logiq expects that its consumer targeting and acquisition capabilities will be greatly accelerated by access to MediaJel's consumer audience engine and programmatic digital marketing platform, which opens up new mediums within which clients can deploy marketing campaigns to reach a wider yet more targeted customer audience.
MediaJel expects that its advertisers in the 'regulated' industries such as cannabis, eSports, online gambling, crypto, pharmaceutical and others will benefit from Logiq's marketing tools.
Logiq CEO, Brent Suen, stated, "We originally met the MediaJel team in May of this year and have spent months working together on strategic initiatives, driven by our desire to move into the regulated industry verticals. Logiq brings important synergistic technology components to the table, including our recently built Outcome AI platform, formerly known as Push Interactive, which is our core business results-based system, to boost yield performance from advertising, as well as our consumer re-engagement and reactivation lead generation system.
"We believe that the alliance will enable Logiq to accelerate our focus on consumer targeting and new customer acquisition through our access to MediaJel's consumer intelligence platform and channel reach," Suen added. "MediaJel represents an ideal partner for combining domain expertise in a regulated industry, solid customer base within, and new targeting tools for customer acquisition and engagement. Our collective goal is to become a key player in the cannabis marketing and advertising space."
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