Marin Software Stock Is Soaring Wednesday: What's Going On?
Marin Software Stock Is Soaring Wednesday: What's Going On?
Shares of cloud-based digital advertising management company Marin Software Inc (NASDAQ:MRIN) are trading higher Wednesday after the company announced upgrades to its Microsoft Corp (NASDAQ:MSFT) advertising integration.
基於雲的數字廣告管理公司馬林軟件公司（納斯達克股票代碼：MRIN）的股價週三上漲，此前該公司宣佈升級其微軟公司（納斯達克股票代碼：MSFT）的廣告集成。
What Happened: After the market close on Tuesday, Marin announced upgrades to its integration with Microsoft Advertising that connects Microsoft's intelligent Automated Bidding and first-party conversion data with Marin's AI-powered budget optimization.
發生了什麼：週二市場收盤後，Marin宣佈升級其與微軟廣告的集成，將微軟的智能自動競價和第一方轉化數據與Marin的人工智能驅動的預算優化聯繫起來。
The company said brands can now use Marin to ensure the right amount of spend and allocation of marketing funds across Microsoft Advertising campaigns and other search programs.
該公司表示，各品牌現在可以使用Marin來確保在微軟廣告活動和其他搜索計劃中合理的支出和營銷資金分配。
Key benefits of Marin's integration with Microsoft include cross-account and publisher budget management tools, spend optimization, budget pacing and enhanced conversion metrics.
Marin與微軟整合的主要優勢包括跨賬戶和出版商預算管理工具、支出優化、預算節奏和增強的轉化指標。
"At Marin Software, we are committed to empowering marketers with innovative solutions to augment publisher tools, drive performance, and exceed their goals," said Chris Lien, CEO of Marin Software.
Marin Software首席執行官Chris Lien表示：“在Marin Software，我們致力於爲營銷人員提供創新的解決方案，以增強出版商工具，提高績效並超越他們的目標。”
"Our enhanced integration with Microsoft Advertising represents another step forward in delivering innovative tools and capabilities to our users, enabling them to unlock new levels of success in their advertising campaigns."
“我們加強了與微軟廣告的整合，代表着在爲用戶提供創新工具和功能方面又向前邁出了一步，使他們能夠在廣告活動中取得更大的成功。”
The news comes a week after Marin announced that stockholders voted to approve a 1-for-6 reverse stock split. The stock split is expected to take effect after the market close on Friday. Marin stock is expected to begin trading on a split-adjusted basis on April 15.
該消息是在馬林宣佈股東投票批准1比6的反向股票拆分一週後發佈的。股票拆分預計將在週五收盤後生效。預計馬林股票將於4月15日開始按拆分調整後的基礎上交易。
How To Buy MRIN Stock
如何購買 MRIN 股票
Besides going to a brokerage platform to purchase a share – or fractional share – of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument.
除了前往經紀平台購買股票的股票（或部分股票）外，您還可以通過購買本身持有股票的交易所交易基金（ETF）來獲得股票，或者將自己分配到401（k）中尋求收購共同基金或其他工具股票的策略。
For example, in Marin Software's case, it is in the Information Technology sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.
例如，就馬林軟件而言，它屬於信息技術領域。ETF可能會持有許多有助於追蹤該行業的流動性和大型公司的股票，從而使投資者能夠了解該細分市場的趨勢。
MRIN Price Action: Marin Software shares were up 111.15% after hours at 61 cents at the time of publication, according to Benzinga Pro.
MRIN價格走勢：根據Benzinga Pro的數據，截至發佈時，馬林軟件的股價盤後上漲了111.15％，至61美分。
Photo: rafapress from Shutterstock.
照片：來自 Shutterstock 的 rafapress。