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DICK'S Sporting Goods Signs Multi-Year Partnership With The Boston Celtics And Red Sox

DICK'S Sporting Goods Signs Multi-Year Partnership With The Boston Celtics And Red Sox

DICK'S Sporting Goods 与波士顿凯尔特人队和红袜队签署多年合作伙伴关系
Benzinga ·  05/08 09:12

Today, DICK'S Sporting Goods (NYSE:DKS) announced partnerships with two legendary professional sports teams based in Boston, the Celtics and Red Sox. These multi-year deals designate DICK'S Sporting Goods as each franchise's Official Sporting Goods Retail Partner, further fostering a connection between the brand and the Boston community.

今天,迪克体育用品(纽约证券交易所代码:DKS)宣布与两支总部设在波士顿的传奇职业运动队凯尔特人队和红袜队建立合作伙伴关系。这些为期多年的协议指定DICK'S Sporting Goods为每个特许经营权的官方体育用品零售合作伙伴,进一步促进了该品牌与波士顿社区之间的联系。

This announcement comes on the heels of the grand opening of DICK'S House of Sport at Prudential Center. An over 100,000 square foot store designed to explore the future of retail, House of Sport provides athletes with an incredible assortment of products along with in-store experiences including a climbing wall, multiple golf bays with TrackMan simulators, and a HitTrax multi-sport cage.

该公告是在保诚中心迪克体育之家盛大开业之后发布的。House of Sport 是一家占地超过 100,000 平方英尺的门店,旨在探索零售业的未来,为运动员提供种类繁多的产品以及店内体验,包括攀岩墙、带有 TrackMan 模拟器的多个高尔夫球场以及 HitTrax 多功能运动笼子。

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