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PRESS RELEASE May 7, 2024

                                      Apple introduces M4 chip                          

                                                      M4 enables the breakthrough design and stunning display of the new iPad Pro, while delivering a giant leap in performance                              

M4 is a system on a chip (SoC) that advances the industry-leading power-efficient performance of Apple silicon.

CUPERTINO, CALIFORNIA Apple today announced M4, the latest chip delivering phenomenal performance to the all-new iPad Pro. Built using second-generation 3-nanometer technology, M4 is a system on a chip (SoC) that advances the industry-leading power efficiency of Apple silicon and enables the incredibly thin design of iPad Pro. It also features an entirely new display engine to drive the stunning precision, color, and brightness of the breakthrough Ultra Retina XDR display on iPad Pro. A new CPU has up to 10 cores, while the new 10-core GPU builds on the next-generation GPU architecture introduced in M3, and brings Dynamic Caching, hardware-accelerated ray tracing, and hardware-accelerated mesh shading to iPad for the first time. M4 has Apple's fastest Neural Engine ever, capable of up to 38 trillion operations per second, which is faster than the neural processing unit of any AI PC today. Combined with faster memory bandwidth, along with next-generation machine learning (ML) accelerators in the CPU, and a high-performance GPU, M4 makes the new iPad Pro an outrageously powerful device for artificial intelligence.

"The new iPad Pro with M4 is a great example of how building best-in-class custom silicon enables breakthrough products," said Johny Srouji, Apple's senior vice president of Hardware Technologies. "The power-efficient performance of M4, along with its new display engine, makes the thin design and game-changing display of iPad Pro possible, while fundamental improvements to the CPU, GPU, Neural Engine, and memory system make M4 extremely well suited for the latest applications leveraging AI. Altogether, this new chip makes iPad Pro the most powerful device of its kind."

• 1) tandem OLED support, 2) brightness and color compensation, and 3) 10Hz-120Hz ProMotion support.

• A graphic representing the new M4 chip, highlighting its four performance cores and detailing their 1) improved branch prediction, 2) wider decode and execution engines, and 3) next-generation ML accelerators. The graphic also highlights M4's six efficiency cores, and details their 1) improved branch prediction, 2) deeper execution engine, and 3) next-generation ML accelerators.

• A graphic representing the new M4 chip, highlighting its 10-core GPU and detailing its 1) next-generation architecture, 2) Dynamic Caching, 3) mesh shading, and 4) ray tracing.

• A graphic representing the new M4 chip, highlighting its Neural Engine and detailing its 1) 16-core design and 2) that it's faster and more efficient.

M4 features a new display engine enabling the stunning precision, color accuracy, and brightness uniformity of the Ultra Retina XDR display.

The new CPU of M4 delivers up to 1.5x faster CPU performance over the powerful M2 in the previous iPad Pro.

Pro rendering with the new up-to-10-core GPU of M4 is now up to four times faster than on M2.

M4 includes Apple's most powerful Neural Engine ever, capable of 38 trillion operations per second — 60x faster than the first Neural Engine in A11 Bionic.

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New Technologies Enabling the New iPad Pro

Delivering a giant leap in performance over the previous iPad Pro with M2, M4 consists of 28 billion transistors built using a second-generation 3-nanometer technology that further advances the power efficiency of Apple silicon. M4 also features an entirely new display engine designed with pioneering technologies, enabling the stunning precision, color accuracy, and brightness uniformity of the Ultra Retina XDR display, a state-of-the-art display created by combining the light of two OLED panels.

M4 is designed with pioneering technologies that help enable the incredibly thin design of iPad Pro.

New 10-core CPU

M4 has a new up-to-10-core CPU consisting of up to four performance cores and now six efficiency cores. The next-generation cores feature improved branch prediction, with wider decode and execution engines for the performance cores, and a deeper execution engine for the efficiency cores. And both types of cores also feature enhanced, next-generation ML accelerators.

M4 delivers up to 1.5x faster CPU performance over the powerful M2 in the previous iPad Pro.1 Whether working with complex orchestral music files in Logic Pro or adding highly demanding effects to 4K video in LumaFusion, M4 boosts performance across pro workflows.

M4 delivers up to 1.5x faster CPU performance over the powerful M2 in the previous iPad Pro, boosting performance across pro workflows in apps like Logic Pro.

GPU Brings New Capabilities to iPad Pro

The new 10-core GPU of M4 builds upon the next-generation graphics architecture of the M3 family of chips. It features Dynamic Caching, an Apple innovation that allocates local memory dynamically in hardware and in real time to dramatically increase the average utilization of the GPU. This significantly increases performance for the most demanding pro apps and games.

Pause playback of video: Diablo Immortal Gameplay on iPad Pro          

The new GPU of M4 will bring hardware-accelerated ray tracing to iPad for the first time, enabling even more realistic shadows and reflections in games like Diablo Immortal, and other graphically rich experiences.

Hardware-accelerated ray tracing comes to iPad for the first time, and enables even more realistic shadows and reflections in games and other graphically rich experiences. Hardware-accelerated mesh shading is also built into the GPU, and delivers greater capability and efficiency in geometry processing, enabling more visually complex scenes in games and graphics-intensive apps. Pro rendering performance in apps like Octane gets a huge boost with M4, and is now up to four times faster than on M2.1 With these improvements to the CPU and GPU, M4 maintains Apple silicon's industry-leading performance per watt. M4 can deliver the same performance as M2 using just half the power. And compared with the latest PC chip in a thin and light laptop, M4 can deliver the same performance using just a fourth of the power.2

Pro rendering performance in apps like Octane gets a huge boost with M4, and is now up to four times faster than on iPad Pro with M2.

The Most Powerful Neural Engine Ever

M4 has a blazing-fast Neural Engine — an IP block in the chip dedicated to the acceleration of AI workloads. This is Apple's most powerful Neural Engine ever, capable of an astounding 38 trillion operations per second — a breathtaking 60x faster than the first Neural Engine in A11 Bionic. Together with next-generation ML accelerators in the CPU, the high-performance GPU, and higher-bandwidth unified memory, the Neural Engine makes M4 an outrageously powerful chip for AI. And with AI features in iPadOS like Live Captions for real-time audio captions, and Visual Look Up, which identifies objects in video and photos, the new iPad Pro allows users to accomplish amazing AI tasks quickly and on device.

iPad Pro with M4 can easily isolate a subject from its background throughout a 4K video in Final Cut Pro with just a tap, and can automatically create musical notation in real time in StaffPad by simply listening to someone play the piano. And inference workloads can be done efficiently and privately while minimizing the impact on app memory, app responsiveness, and battery life. The Neural Engine in M4 is Apple's most capable yet, and is more powerful than any neural processing unit in any AI PC today.

Pause playback of video: Final Cut Pro Scene Removal Mask          

M4 has a blazing-fast Neural Engine that can easily isolate a subject from its background throughout a 4K video in Final Cut Pro with just a tap.

Advanced Media Engine for Smooth, Efficient Streaming

The Media Engine of M4 is the most advanced to come to iPad. In addition to supporting the most popular video codecs, like H.264, HEVC, and ProRes, it brings hardware acceleration for AV1 to iPad for the first time. This provides more power-efficient playback of high-resolution video experiences from streaming services.

Better for the Environment

The power-efficient performance of M4 helps the all-new iPad Pro meet Apple's high standards for energy efficiency and deliver all-day battery life. This results in less time needing to be plugged in and less energy consumed over its lifetime.

Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be carbon neutral across the entire manufacturing supply chain and life cycle of every product.

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  May 7, 2024

  PRESS RELEASE

  Apple introduces M4 chip

  M4 enables the breakthrough design and stunning display of the new iPad Pro, while delivering a giant leap in performance

  CUPERTINO, CALIFORNIA Apple today announced M4, the latest chip delivering phenomenal performance to the all-new iPad Pro. Built using second-generation 3-nanometer technology, M4 is a system on a chip (SoC) that advances the industry-leading power efficiency of Apple silicon and enables the incredibly thin design of iPad Pro. It also features an entirely new display engine to drive the stunning precision, color, and brightness of the breakthrough Ultra Retina XDR display on iPad Pro. A new CPU has up to 10 cores, while the new 10-core GPU builds on the next-generation GPU architecture introduced in M3, and brings Dynamic Caching, hardware-accelerated ray tracing, and hardware-accelerated mesh shading to iPad for the first time. M4 has Apple's fastest Neural Engine ever, capable of up to 38 trillion operations per second, which is faster than the neural processing unit of any AI PC today. Combined with faster memory bandwidth, along with next-generation machine learning (ML) accelerators in the CPU, and a high-performance GPU, M4 makes the new iPad Pro an outrageously powerful device for artificial intelligence.

  "The new iPad Pro with M4 is a great example of how building best-in-class custom silicon enables breakthrough products," said Johny Srouji, Apple's senior vice president of Hardware Technologies. "The power-efficient performance of M4, along with its new display engine, makes the thin design and game-changing display of iPad Pro possible, while fundamental improvements to the CPU, GPU, Neural Engine, and memory system make M4 extremely well suited for the latest applications leveraging AI. Altogether, this new chip makes iPad Pro the most powerful device of its kind."

  New Technologies Enabling the New iPad Pro

  Delivering a giant leap in performance over the previous iPad Pro with M2, M4 consists of 28 billion transistors built using a second-generation 3-nanometer technology that further advances the power efficiency of Apple silicon. M4 also features an entirely new display engine designed with pioneering technologies, enabling the stunning precision, color accuracy, and brightness uniformity of the Ultra Retina XDR display, a state-of-the-art display created by combining the light of two OLED panels.

  New 10-core CPU

  M4 has a new up-to-10-core CPU consisting of up to four performance cores and now six efficiency cores. The next-generation cores feature improved branch prediction, with wider decode and execution engines for the performance cores, and a deeper execution engine for the efficiency cores. And both types of cores also feature enhanced, next-generation ML accelerators.

  M4 delivers up to 1.5x faster CPU performance over the powerful M2 in the previous iPad Pro.1 Whether working with complex orchestral music files in Logic Pro or adding highly demanding effects to 4K video in LumaFusion, M4 boosts performance across pro workflows.

  GPU Brings New Capabilities to iPad Pro

  The new 10-core GPU of M4 builds upon the next-generation graphics architecture of the M3 family of chips. It features Dynamic Caching, an Apple innovation that allocates local memory dynamically in hardware and in real time to dramatically increase the average utilization of the GPU. This significantly increases performance for the most demanding pro apps and games.

  Hardware-accelerated ray tracing comes to iPad for the first time, and enables even more realistic shadows and reflections in games and other graphically rich experiences. Hardware-accelerated mesh shading is also built into the GPU, and delivers greater capability and efficiency in geometry processing, enabling more visually complex scenes in games and graphics-intensive apps. Pro rendering performance in apps like Octane gets a huge boost with M4, and is now up to four times faster than on M2.1 With these improvements to the CPU and GPU, M4 maintains Apple silicon's industry-leading performance per watt. M4 can deliver the same performance as M2 using just half the power. And compared with the latest PC chip in a thin and light laptop, M4 can deliver the same performance using just a fourth of the power.2

  The Most Powerful Neural Engine Ever

  M4 has a blazing-fast Neural Engine — an IP block in the chip dedicated to the acceleration of AI workloads. This is Apple's most powerful Neural Engine ever, capable of an astounding 38 trillion operations per second — a breathtaking 60x faster than the first Neural Engine in A11 Bionic. Together with next-generation ML accelerators in the CPU, the high-performance GPU, and higher-bandwidth unified memory, the Neural Engine makes M4 an outrageously powerful chip for AI. And with AI features in iPadOS like Live Captions for real-time audio captions, and Visual Look Up, which identifies objects in video and photos, the new iPad Pro allows users to accomplish amazing AI tasks quickly and on device.

  iPad Pro with M4 can easily isolate a subject from its background throughout a 4K video in Final Cut Pro with just a tap, and can automatically create musical notation in real time in StaffPad by simply listening to someone play the piano. And inference workloads can be done efficiently and privately while minimizing the impact on app memory, app responsiveness, and battery life. The Neural Engine in M4 is Apple's most capable yet, and is more powerful than any neural processing unit in any AI PC today.

  Advanced Media Engine for Smooth, Efficient Streaming

  The Media Engine of M4 is the most advanced to come to iPad. In addition to supporting the most popular video codecs, like H.264, HEVC, and ProRes, it brings hardware acceleration for AV1 to iPad for the first time. This provides more power-efficient playback of high-resolution video experiences from streaming services.

  Better for the Environment

  The power-efficient performance of M4 helps the all-new iPad Pro meet Apple's high standards for energy efficiency and deliver all-day battery life. This results in less time needing to be plugged in and less energy consumed over its lifetime.

  Today, Apple is carbon neutral for global corporate operations, and by 2030, plans to be carbon neutral across the entire manufacturing supply chain and life cycle of every product.

  About Apple  Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple's six software platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple's more than 150,000 employees are dedicated to making the best products on earth and to leaving the world better than we found it.  

  1. Testing was conducted by Apple in March and April 2024. See apple.com/ipad-pro for more information.

  2. Testing was conducted by Apple in March and April 2024 using preproduction 13-inch iPad Pro (M4) units with a 10-core CPU and 16GB of RAM. Performance was measured using select industry‐standard benchmarks. PC laptop chip performance data is from testing ASUS Zenbook 14 OLED (UX3405MA) with Core Ultra 7 155H and 32GB of RAM. Performance tests are conducted using specific computer systems and reflect the approximate performance of iPad Pro.

  Press Contacts

  Todd Wilder

  Apple

  wilder@apple.com

  Apple Media Helpline

  media.help@apple.com

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About Apple

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple's six software platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple's more than 150,000 employees are dedicated to making the best products on earth and to leaving the world better than we found it.

1. Testing was conducted by Apple in March and April 2024. See apple.com/ipad-pro for more information.

2. Testing was conducted by Apple in March and April 2024 using preproduction 13-inch iPad Pro (M4) units with a 10-core CPU and 16GB of RAM. Performance was measured using select industry‐standard benchmarks. PC laptop chip performance data is from testing ASUS Zenbook 14 OLED (UX3405MA) with Core Ultra 7 155H and 32GB of RAM. Performance tests are conducted using specific computer systems and reflect the approximate performance of iPad Pro.

Press Contacts

Todd Wilder

Apple

wilder@apple.com

Apple Media Helpline

media.help@apple.com

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