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BYD Shark Pickup to Make Global Debut in Mexico on May 14

BYD Shark Pickup to Make Global Debut in Mexico on May 14

比亞迪鯊魚皮卡將於5月14日在墨西哥全球首發
CnEVPost ·  05/06 22:34

"BYD Shark, Hybrid Power, Wild Spirit," BYD writes.

比亞迪寫道:“比亞迪鯊魚、混合動力、狂野精神。”

(Image credit: BYD)

(圖片來源:比亞迪)

BYD (HKG: 1211, OTCMKTS: BYDDY) will make the world debut of its first pickup truck model, the BYD Shark, in Mexico in a week's time, and will be the first time in the last few years that it has allowed a new model to debut first in an overseas market.

比亞迪(HKG:1211,OTCMKTS:BYDY)將在一週後在墨西哥全球首次亮相其首款皮卡車型比亞迪鯊魚,這將是過去幾年來它首次允許新車型在海外市場首次亮相。

The BYD Shark will make its debut in Mexico on May 14, ushering in the global era of new energy pickup trucks, the company said today on Weibo.

比亞迪鯊魚今天在微博上表示,比亞迪鯊魚將於5月14日在墨西哥首次亮相,開啓新能源皮卡的全球時代。

"BYD Shark, Hybrid Power, Wild Spirit," reads a poster by BYD on Weibo.

比亞迪在微博上發佈的海報上寫道:“比亞迪鯊魚、混合動力、狂野精神”。

Having the BYD Shark debut in Mexico means the model will be aimed primarily at overseas markets, not its home market.

比亞迪鯊魚在墨西哥首次亮相意味着該車型將主要針對海外市場,而不是其國內市場。

In China, pickup trucks are categorized as light vans and are subject to a lot of restrictions compared to regular passenger car models, including sedans, SUVs and MPVs.

在中國,皮卡被歸類爲輕型貨車,與包括轎車、SUV和MPV在內的普通乘用車車型相比,受到許多限制。

This could be one of the reasons why BYD is only considering a pickup truck after launching dozens of passenger cars.

這可能是比亞迪在推出數十輛乘用車後才考慮皮卡車的原因之一。

The BYD Shark is positioned as a mid-to-large size model, exceeding the size of the Toyota Hilux, according to information previously obtained by CnEVPost.

根據CNEVPost先前獲得的信息,比亞迪鯊魚被定位爲中大型車型,其尺寸超過了豐田Hilux的尺寸。

The model will be built on BYD's DMO platform, where O stands for off-road and DM stands for dual mode, according to information announced by BYD last month.

根據比亞迪上個月公佈的信息,該車型將建立在比亞迪的DMO平台上,其中O代表越野,DM代表雙模式。

The NEV maker revealed the DMO platform when it unveiled the Fang Cheng Bao sub-brand on August 16, 2023 for the off-road market.

這家新能源汽車製造商在2023年8月16日爲越野市場推出方程寶子品牌時透露了DMO平台。

Among local automakers, Geely officially announced the Radar brand on July 12, 2022 along with its first model, the RD6 electric pickup truck. The model went on sale in China in October 2022, with first deliveries in late November 2022.

在本地汽車製造商中,吉利於2022年7月12日正式發佈了雷達品牌以及其首款車型——RD6電動皮卡。該車型於2022年10月在中國上市,並於2022年11月下旬首次交付。

Radar has not done a lot of marketing for the RD6 in China and seems to be focusing its efforts on international markets, having launched the RD6 in Laos last November.

雷達去年11月在老撾推出了RD6,在中國推出了RD6,因此似乎將精力集中在國際市場上。

BYD to launch 1st new energy pickup truck for global market within this year

比亞迪將在今年內向全球市場推出第一款新能源皮卡

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