A few days ago, the authoritative British tire media "Tryepress" released the latest global ranking of tires, of whichExquisite tireBeat Jiatong and Cooper two major foreign brands to become the top 12 in the world!
According to Tryepress, Linglong tires have risen from 17 in 2019, 14 in 2020 to 12 in 2021, "rising steadily faster than any other tire manufacturer in the top 25!"
According to the financial report data for 2020, Linglong Tire sold a total of 63.3254 million tires, an increase of 7.34% over the same period last year, an operating income of 18.3827 billion yuan, an increase of 7.1% over the same period last year, and a total profit of 2.311 billion yuan, belonging to shareholders of listed companies.Net profit2.22 billion yuan, a year-on-year increase of 33.13%.
Forge ahead for 20 years
Exquisite speed makes the whole world look sideways.
Since entering the global tire list in 2003, Linglong tire has achieved a qualitative leap. Judging from the revenue of Linglong Tire since 2003, except for the decline in revenue caused by the anti-dumping of Chinese tires by the United States in 2015, the company's overall sales have increased year by year.
In 2020, under the background of the global epidemic raging and the performance of major brands of tires shrinking one after another, exquisite tires increased significantly against the trend, which directly led to the rise of global rankings.
As shown in the picture above, in the ranking of the top 75 in the world, Linglong Tire was still ranked 45th in 2003 and 20th in 2005. In only 18 years, exquisite tires beat the heroes and become one of the top 12 in the world. It is undoubtedly a dark horse that makes the global tire industry shudder.
A major upgrade of the "Seventh five-year Plan" strategy
The exquisite tire sword points to the top five in the world.
In 2021, Linglong tires did not stop moving forward, but built up strength to wait for a bigger explosion. On the evening of June 9, Linglong Tire announced that it planned to build China's sixth production base in Tongchuan, Shaanxi Province, with a total investment of 6.066 billion yuan.
At the same time, the company issued the outline of the medium-and long-term development strategic plan (2020-2030), which intends to adjust the "6-6" development strategy to the "7-5" development strategy, that is, seven production bases in China and five production bases abroad, the production and sales volume will exceed the production capacity of 160 million tires by 2030.
The outline shows that by 2030, Linglong Tire will strive to achieve a sales income of more than 80 billion yuan and a production capacity of the top five in the world. to build a technological tire manufacturing enterprise with a world-class technical level, a world-class management level and a world-class brand influence.
According to the current tire industry pattern, the actual revenue scale of Linglong tire has been in the 12th level in the world. With the launch of the new "75th" strategy, more than 80 billion big-brand exquisite tires will soon become a reality in the near future.
Heroes go to battle
The global layout has taken shape.
Linglong Tire is not just shouting slogans, at present, the company has 7 R & D institutions around the world (Zhaoyuan, Yantai, Shanghai, Beijing, Jinan, North America, Germany) and 7 production bases (Zhaoyuan, Texas, Liuzhou, Hubei, Changchun-under construction, Thailand, Serbia-under construction).
Since Liuzhou base in Guangxi, each newly built production base of Linglong is arranged according to the standard of not less than 12 million semi-steel, 4 million all-steel and annual revenue of more than 4 billion.
With the production of Hubei Jingmen base and European Serbian base getting better, Changchun base completed and put into production at the end of the year, and just announced the official determination of Shaanxi Tongchuan base, a world-class tire empire is about to emerge.
In addition, in 2020, the exquisite tire brand is worth 51.967 billion yuan, and in 2020, it was selected into the list of "the top 10 most valuable tire brands in the world in 2020", becoming the only Chinese tire brand on the list. The products provide supporting services for more than 100 production bases of many well-known automobile factories around the world, becoming Audi, Volkswagen, General Motors,FordGlobal suppliers of world-class automobile factories such as Renault and Nissan.
On the one hand, there are thriving Chinese tires represented by Linglong, etc., and on the other, international giants such as Michelin, Bridgestone, Goodyear, mainland Germany, etc. if you add factors such as the appreciation of the RMB, exquisite tires are on the verge of breaking into the first camp in the world.