TikTok Tests Hour-Long Videos: What You Need To Know
TikTok Tests Hour-Long Videos: What You Need To Know
ByteDance's TikTok is trying out longer video uploads, allowing some users to post videos up to 60 minutes long.
字節跳動的抖音正在嘗試更長的視頻上傳，允許一些用戶發佈長達60分鐘的視頻。
This feature, confirmed by TikTok to TechCrunch, is currently limited to a select group, with no immediate plans for a wider rollout.
抖音向TechCrunch確認了該功能，目前僅限於特定群體，目前沒有計劃更廣泛地推出。
Over time, the company has been progressively extending video durations. Initially, in January, certain creators gained access to 30-minute clips, and presently, all users can upload content as lengthy as 10 minutes. Moreover, creators who offer subscriptions are granted the privilege of uploading videos up to 20 minutes in length.
隨着時間的推移，該公司一直在逐步延長視頻時長。最初，在1月，某些創作者獲得了30分鐘的視頻的訪問權限，目前，所有用戶都可以上傳長達10分鐘的內容。此外，提供訂閱的創作者有權上傳長度不超過20分鐘的視頻。
Initially known for short, vertical videos, TikTok is now moving towards longer, YouTube-style content. Some creators were even encouraged to post horizontal clips for better visibility. Additionally, TikTok's monetization program now requires videos longer than a minute to qualify.
TikTok最初以簡短的垂直視頻而聞名，現在正在轉向更長的YouTube風格的內容。甚至鼓勵一些創作者發佈水平片段以提高可見度。此外，TikTok的獲利計劃現在需要超過一分鐘的視頻才有資格。
While TikTok sparked a trend of short-form video content, it's now doubling down on longer content and livestreaming, akin to Alphabet Inc's (NASDAQ:GOOGL) YouTube or Amazon.com Inc (NASDAQ:AMZN) Twitch. The platform regularly hosts livestreamed events, like music competitions, expanding beyond short videos.
儘管抖音引發了短視頻內容的趨勢，但現在它正在加倍投放更長的內容和直播，類似於Alphabet Inc（納斯達克股票代碼：GOOGL）的YouTube或亞馬遜公司（納斯達克股票代碼：AMZN）的Twitch。該平台定期舉辦音樂比賽等直播活動，範圍不僅限於短視頻。
Image credits: Prathmesh T on Shutterstock.
圖片來源：Shutterstock 上的 Prathmesh T。