Sohu.Com For Q2 Expects Brand Advertising Revenues Of $18M-$20M Down 16%-25% YoY, Online Game Revenues $133M-$143M Up 12%-21% YoY; Sees Adjusted Net Loss Of $27M-$37M
Sohu.Com For Q2 Expects Brand Advertising Revenues Of $18M-$20M Down 16%-25% YoY, Online Game Revenues $133M-$143M Up 12%-21% YoY; Sees Adjusted Net Loss Of $27M-$37M
搜狐預計第二季度品牌廣告收入爲1,800萬至2,000萬美元，同比下降16％-25％，在線遊戲收入爲1.33億至1.43億美元，同比增長12％-21％；調整後的淨虧損爲2700萬至3700萬美元
Business Outlook
商業展望
For the second quarter of 2024, Sohu estimates:
搜狐估計，2024年第二季度：
- Brand advertising revenues to be between US$18 million and US$20 million; this implies an annual decrease of 16% to 25%, and a sequential increase of 12% to 24%.
- Online game revenues to be between US$133 million and US$143 million; this implies an annual increase of 12% to 21%, and a sequential increase of 13% to 21%.
- Non-GAAP net loss attributable to Sohu.com Limited to be between US$27 million and US$37 million; and GAAP net loss attributable to Sohu.com Limited to be between US$30 million and US$40 million.
- 品牌廣告收入將在1,800萬美元至2000萬美元之間；這意味着每年下降16％至25％，連續增長12％至24％。
- 在線遊戲收入將在1.33億美元至1.43億美元之間；這意味着每年增長12％至21％，連續增長13％至21％。
- 歸屬於搜狐有限公司的非公認會計准則淨虧損在2700萬美元至3700萬美元之間；歸屬於搜狐有限公司的GAAP淨虧損將在3000萬美元至4000萬美元之間。
For the second quarter 2024 guidance, the Company has adopted a presumed exchange rate of RMB7.10=US$1.00, as compared with the actual exchange rate of approximately RMB7.00=US$1.00 for the second quarter of 2023, and RMB7.10=US$1.00 for the first quarter of 2024.
在2024年第二季度的指導方針中，公司採用了人民幣7.10元兌1.00美元的假定匯率，而2023年第二季度的實際匯率約爲人民幣7.00元兌1.00美元，2024年第一季度的實際匯率約爲7.10元人民幣兌1.00美元。