Tesla's Ex-Content Head Makes Public Hiring Pitch For Laid-Off Team Whose Work Musk Criticized As 'Too Generic'
Tesla's Ex-Content Head Makes Public Hiring Pitch For Laid-Off Team Whose Work Musk Criticized As 'Too Generic'
Tesla Inc.'s (NASDAQ:TSLA) former head of the "Global Growth Content" team, Alex Ingram, is currently exploring opportunities for his former team members who were laid off as part of the EV giant's drive to cut costs.
特斯拉公司。”s（纳斯达克股票代码：TSLA）“全球增长内容” 团队前负责人亚历克斯·英格拉姆目前正在为其前团队成员探索机会，这些成员是这家电动汽车巨头削减成本的努力的一部分。
What Happened: In April, as part of Tesla's ongoing layoffs, the U.S. growth content team, led by Ingram and overseen by Jorge Milburn, faced cutbacks, resulting in the termination of both Ingram and Milburn's positions.
发生了什么：4月，作为特斯拉持续裁员的一部分，由英格拉姆领导并由豪尔赫·米尔本监督的美国增长内容团队面临裁员，导致英格拉姆和米尔本的职位被解雇。
During his tenure, Ingram led a global team of 30 creatives dedicated to Tesla's initial advertisements and livestreams. He now seeks opportunities for his former team, comprising copywriters, designers, editors, creative directors, production managers, cinematographers, photographers, and creative project managers, both in the U.S. and Europe.
在任职期间，英格拉姆领导了一个由30名创意人员组成的全球团队，专门制作特斯拉的初始广告和直播。现在，他为以前的团队寻找机会，这些团队包括美国和欧洲的撰稿人、设计师、编辑、创意总监、制作经理、电影摄影师、摄影师和创意项目经理。
"These creatives were intensely vetted out of thousands of applicants for both ability/talent as well as the grit/drive to make it within Tesla," Ingram stated on X, encouraging those with opportunities to contact him to connect with the right individuals. He also shared the same message on LinkedIn.
英格拉姆在X上说：“这些创意人员从成千上万的申请人中经过了严格审查，既要考虑能力/才能，也要具备在特斯拉取得成功的勇气/动力，” 他鼓励那些有机会联系他的人，与合适的人建立联系。他还在领英上分享了同样的消息。
With the end of the global growth content function at Tesla, I've got an impressive set of creatives from my former team that are now open to work—both across the US and Europe: copywriters, designers, editors, creative directors, production managers, cinematographers,... pic.twitter.com/LIRhI2u3H1
— Alex Ingram (@Alex_M_Ingram) May 13, 2024
随着特斯拉全球增长内容职能的结束，我有了一批来自我以前的团队的令人印象深刻的创意人员，他们现在可以在美国和欧洲工作：撰稿人、设计师、编辑、创意总监、制作经理、摄影师... pic.twitter.com/lirhi2U3H1
— 亚历克斯·英格拉姆 (@Alex_M_Ingram) 2024 年 5 月 13 日
In April, announcing his departure, Ingram reflected on Tesla's work culture, stating, "Tesla is a hard, and sometimes ruthless, place to work. But the thing that makes it special is you will repeatedly be handed massive projects way outside of your comfort zone."
4月，英格拉姆在宣布离职时回顾了特斯拉的工作文化，他说：“特斯拉是一个艰苦、有时甚至是残酷的工作场所。但让它与众不同的是，你会反复收到远在舒适区之外的大型项目。”
Why It Matters: Tesla CEO Elon Musk criticized the team's work on the company's advertisements following the layoffs, deeming them "far too generic" and lacking distinctiveness.
为何重要：特斯拉首席执行官埃隆·马斯克批评了裁员后该团队在公司广告上的工作，认为这些广告 “过于笼统”，缺乏独特性。
Ingram is part of a list of several executives who have departed the company amidst Musk's efforts to streamline Tesla's workforce. Notable departures include Senior Director of Charging Infrastructure Rebecca Tinucci, AI Manager Paril Jain, Director of New Product Introduction Daniel Ho, Senior Vice President of Powertrain and Energy Engineering Drew Baglino, And Vice President of Public Policy and Business Development Rohan Patel.
英格拉姆是在马斯克努力精简特斯拉员工队伍的过程中离开公司的几位高管名单中的一员。值得注意的离职者包括充电基础设施高级总监丽贝卡·蒂努奇、人工智能经理帕里尔·贾恩、新产品介绍总监何丹尼尔、动力总成和能源工程高级副总裁德鲁·巴格里诺以及公共政策与业务发展副总裁罗汉·帕特尔。
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Read More: In Musk We Trust: Tesla Enthusiast Says EV Giant's Market Cap Would Be Way Lower With 'A Vanilla, Play-It-Safe, Don't Rock The Boat CEO''
阅读更多： 我们信任马斯克：特斯拉爱好者表示，如果有 “普通的、安全玩的、别扰乱首席执行官”，电动汽车巨头的市值将大大降低'
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