Marin Software Stock Is Soaring Wednesday: What's Going On?
Marin Software Stock Is Soaring Wednesday: What's Going On?
Shares of cloud-based digital advertising management company Marin Software Inc (NASDAQ:MRIN) are trading higher Wednesday after the company announced upgrades to its Microsoft Corp (NASDAQ:MSFT) advertising integration.
基于云的数字广告管理公司马林软件公司（纳斯达克股票代码：MRIN）的股价周三上涨，此前该公司宣布升级其微软公司（纳斯达克股票代码：MSFT）的广告集成。
What Happened: After the market close on Tuesday, Marin announced upgrades to its integration with Microsoft Advertising that connects Microsoft's intelligent Automated Bidding and first-party conversion data with Marin's AI-powered budget optimization.
发生了什么：周二市场收盘后，Marin宣布升级其与微软广告的集成，将微软的智能自动竞价和第一方转化数据与Marin的人工智能驱动的预算优化联系起来。
The company said brands can now use Marin to ensure the right amount of spend and allocation of marketing funds across Microsoft Advertising campaigns and other search programs.
该公司表示，各品牌现在可以使用Marin来确保在微软广告活动和其他搜索计划中合理的支出和营销资金分配。
Key benefits of Marin's integration with Microsoft include cross-account and publisher budget management tools, spend optimization, budget pacing and enhanced conversion metrics.
Marin与微软整合的主要优势包括跨账户和出版商预算管理工具、支出优化、预算节奏和增强的转化指标。
"At Marin Software, we are committed to empowering marketers with innovative solutions to augment publisher tools, drive performance, and exceed their goals," said Chris Lien, CEO of Marin Software.
Marin Software首席执行官Chris Lien表示：“在Marin Software，我们致力于为营销人员提供创新的解决方案，以增强出版商工具，提高绩效并超越他们的目标。”
"Our enhanced integration with Microsoft Advertising represents another step forward in delivering innovative tools and capabilities to our users, enabling them to unlock new levels of success in their advertising campaigns."
“我们加强了与微软广告的整合，代表着在为用户提供创新工具和功能方面又向前迈出了一步，使他们能够在广告活动中取得更大的成功。”
The news comes a week after Marin announced that stockholders voted to approve a 1-for-6 reverse stock split. The stock split is expected to take effect after the market close on Friday. Marin stock is expected to begin trading on a split-adjusted basis on April 15.
该消息是在马林宣布股东投票批准1比6的反向股票拆分一周后发布的。股票拆分预计将在周五收盘后生效。预计马林股票将于4月15日开始按拆分调整后的基础上交易。
How To Buy MRIN Stock
如何购买 MRIN 股票
Besides going to a brokerage platform to purchase a share – or fractional share – of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument.
除了前往经纪平台购买股票的股票（或部分股票）外，您还可以通过购买本身持有股票的交易所交易基金（ETF）来获得股票，或者将自己分配到401（k）中寻求收购共同基金或其他工具股票的策略。
For example, in Marin Software's case, it is in the Information Technology sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.
例如，就马林软件而言，它属于信息技术领域。ETF可能会持有许多有助于追踪该行业的流动性和大型公司的股票，从而使投资者能够了解该细分市场的趋势。
MRIN Price Action: Marin Software shares were up 111.15% after hours at 61 cents at the time of publication, according to Benzinga Pro.
MRIN价格走势：根据Benzinga Pro的数据，截至发布时，马林软件的股价盘后上涨了111.15％，至61美分。
Photo: rafapress from Shutterstock.
照片：来自 Shutterstock 的 rafapress。